Lead Marketing Intern

Job Description

About the Role: Lead Marketing Intern at Tiyul AI

Tiyul AI is seeking a highly energetic Lead Marketing Intern to play a pivotal role in building our marketing and campus growth engine from the ground up. This is an exceptional opportunity for an individual passionate about edtech, student impact, and the zero-to-one journey of a startup.

The successful candidate will take the lead on social media execution, provide support for content and go-to-market strategies, and be instrumental in launching our on-campus growth initiatives, with a particular focus on engaging students earlier in their academic careers.

Roles and Responsibilities:

• Own Tiyul AI’s social media presence across key platforms including Instagram, TikTok, LinkedIn, and Facebook.
• Develop and execute a comprehensive content calendar, establish a consistent posting cadence, and craft channel-specific content strategies tailored to each platform.
• Create, schedule, and publish engaging short-form content, campaign assets, and growth-oriented messaging.
• Assist in refining Tiyul AI’s brand voice, positioning, and messaging across all student-facing channels.
• Support the go-to-market execution for new campaigns, strategic partnerships, and campus initiatives.
• Help launch and scale Tiyul AI’s on-campus growth strategy at colleges and universities nationwide.
• Drive grassroots outreach efforts, targeting students, student organizations, teachers, counselors, and Independent Educational Consultants (IECs).
• Conduct and analyze growth experiments across various channels including content, ambassador programs, referral systems, and community building.
• Track content performance, monitor engagement trends, and identify early growth signals to inform continuous iteration and improvement.
• Work directly with the founders on critical aspects of marketing strategy, distribution, and audience growth.

About Tiyul AI:

Tiyul AI was founded with a clear mission: to make scholarships simpler and college more affordable. We are a student-first platform dedicated to streamlining the scholarship process. Our solution helps students efficiently find scholarships they are eligible for, organize complex requirements, and accelerate their journey from scholarship search to application submission.

Our core values are centered on access, efficiency, transparency, and integrity. We firmly believe that more students should have the opportunity to find real funding, clearly understand application requirements, and apply with confidence through a process that is more transparent, less stressful, and ultimately more effective.

How to Apply:

Interested candidates can express their interest by applying directly on LinkedIn. Alternatively, you can reach out via email to contacttiyul@gmail.com. Please include a short note outlining your interest, your resume, and any relevant work samples or examples of social media experience.

Please note: This is an experience-based internship. In return for your dedication and contribution, this role offers unparalleled hands-on exposure at a high-growth edtech startup. You will gain meaningful ownership from day one and have the unique opportunity to build real, visible impact and create content that will be invaluable for future roles in startups, marketing, business, or entrepreneurship.