Sales Development & Growth Marketing Intern

Posted 6 months ago

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Job Description

Sales Development & Growth Marketing Intern | Value Aligners

The Tone:
This is an internship at Value Aligners, located remotely. Value Aligners operates a B2B cybersecurity marketplace, creating a vertically integrated network that connects solution developers, providers, distributors, and end-users. The company specializes in assisting Small and Medium-sized Businesses (SMBs) by simplifying their navigation through the complex and rapidly evolving cybersecurity landscape. They achieve this through structured evaluation processes and robust decision support, including advanced AI-powered assessments and precise vendor matching capabilities. This role is crucial for establishing and driving the initial go-to-market engine, focusing on both outbound sales and practical growth marketing, with a clear emphasis on achieving weekly activity targets and key performance indicators.

The TL;DR
• Role: Internship
• Type: Part-time
• Location: Remote
• Mission: Help stand up and run our early go-to-market engine across outbound sales and practical growth marketing, with clear weekly activity targets and KPI reporting.
• Tech Stack: Apollo, Instantly, Happenstance, Zoho

What You’ll Actually Do
Pipeline Generation: Build targeted prospect lists, execute cold outreach campaigns, and secure initial meetings to generate warm leads.
Outreach Tool Management: Operate and adapt multiple outbound and lead generation tools (e.g., Apollo, Instantly, Happenstance), track outcomes, and transition engaged leads into Zoho CRM.
CRM Execution: Manage engaged responders within Zoho CRM by maintaining accurate stages and labels, prioritizing leads, and ensuring notes are clean for consultation handoffs.
Messaging & Templates: Create and iterate outreach templates with category-based personalization, improve calls-to-action, and ensure prospects can learn more via the website.
Growth Marketing & Measurement: Support LinkedIn/community/email execution, run simple conversion experiments, and track weekly outputs and KPIs, publishing updates with insights.

The Must-Haves
• Background: Master’s degree completed or in progress (MBA or similar preferred). Early Career.
• Skills:
• Excellent written and verbal communication skills with meticulous attention to detail and professional outbound etiquette.
• Agility in learning and operating multiple outbound and lead generation tools, adapting workflows for optimal performance.
• Comfort working in an ambiguous startup environment, executing quickly, and managing weekly reprioritization.
• Strong interest in sales development and growth marketing concepts, including segmentation, positioning, funnel optimization, and experimentation.
• Bonus: Experience with CRMs (Zoho/HubSpot/Salesforce), outbound tools (Apollo/Instantly), and KPI tracking (UTMs, GA4-style measurement, spreadsheets).

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