Social Content Intern

Job Description

Social Media Operations & User Campaigns Operations Project Intern (TikTok-Search) – 2026 Start (BS/MS) | TikTok

The Tone:
This is a project intern position at TikTok, located in the United States with a remote-friendly work environment. TikTok is the leading global destination for short-form mobile video, dedicated to inspiring creativity and bringing joy. This role supports the official TikTok Tako, the company’s AI assistant, which is exploring new ways for people to discover, interact with, and create through AI. The intern will engage in impactful short-term projects, gaining professional real-world experience and practical skills within a fast-paced environment while helping to build and grow TikTok Tako.

The TL;DR
• Role: Internship
• Type: Temporary, Short-term Project
• Location: US-based, Remote-friendly
• Pay: $25 hourly
• Team: TikTok Tako
• Mission: Help build and grow the official TikTok Tako by creating and managing social content for its official channels.
• Tech Stack: CapCut, Premiere, Final Cut, Canva, Midjourney, Runway, Pika, Kling, Sora, CapCut AI, Canva AI, ChatGPT, Claude

What You’ll Actually Do
• Content Strategy: Support the planning, brainstorming, and editorial calendar management for TikTok Tako’s official social channels.
• Trend Monitoring: Track US TikTok trends, AI product conversations, Gen Z culture, memes, and creator economy moments to inform content.
• Copywriting: Write short-form video scripts, hooks, captions, post copy, and comment/reply ideas that align with Tako’s voice.
• Video Production: Assist in creating, editing, or coordinating video content specifically for the official Tako account.
• Performance Analysis: Analyze content performance, including views, retention, engagement, follower growth, and audience feedback to drive improvements.
• Brand Research: Research relevant brand accounts, AI product accounts, creator accounts, and social content formats to identify best practices.
• Voice Development: Help shape a voice for Tako that feels useful, playful, natural, and trustworthy across all social interactions.

The Must-Haves
• Background: Currently pursuing a Bachelor’s or Master’s degree in any discipline.
• Experience: Strong understanding of US internet and TikTok culture, with a keen sense of trends, memes, creator culture, and Gen Z communication styles; experience creating or managing content on TikTok, Instagram Reels, YouTube Shorts, or similar platforms.
• Skills: Proficiency in English and Mandarin, with strong English writing skills for social copy, and fluency in written and spoken Mandarin to manage stakeholders in China; familiar with AI content creation tools and comfortable using performance data to improve content; proactive, reliable, detail-oriented, and comfortable working in a remote team.
• Bonus: Experience growing a personal TikTok, Instagram, or YouTube account; previous internship or project experience in social media, campus media, creator agencies, startups, or tech companies; basic video editing skills with tools such as CapCut, Premiere, Final Cut, Canva, or similar; hands-on experience using tools such as Midjourney, Runway, Pika, Kling, Sora, CapCut AI, Canva AI, ChatGPT, Claude, or similar AI creative tools.