Project Intern – Marketing Campaigns

Job Description

Campaign Operation Project Intern (TikTok Shop – Fashion) – 2026 Start (BS/MS) | TikTok

The Tone:
This is an internship at TikTok, located in Los Angeles, CA. TikTok is building the leading destination for short-form mobile video and is pioneering content and creator commerce in the US. This role matters by helping to scale the #TikTokMadeMeBuyIt phenomenon and bringing discovery, inspiration, and joy back to shopping by making TikTok a primary commerce channel. The team is entrepreneurial, aiming to shape the future of shopping and deliver a high-quality, unique customer experience through TikTok’s e-commerce platform.

The TL;DR
• Role: Internship
• Type: Temporary, Seasonal
• Location: In-person, Los Angeles, CA
• Pay: $23.75 hourly
• Team: TikTok Shop US operation team, supporting the campaign & marketing team
• Mission: This person will engage in impactful short-term projects that provide real-world experience in building an innovative and intuitive e-commerce ecosystem.

What You’ll Actually Do
• Assist with conceptualizing, developing, and executing marketing campaigns, including sales and brand initiatives.
• Collaborate and coordinate with internal account managers, user research, creator managers, and other cross-functional teams for campaign creation and optimization.
• Support communication and collaboration with local Key Opinion Leaders (KOLs), social media, and other digital channels to develop online community reputation and brand awareness.
• Conduct data analysis on campaign performance, focusing on order and GMV targets, and offer ongoing recommendations for optimization.
• Research local market trends, culture, viral content, and industry developments in social media and e-commerce to inform and optimize campaigns.

The Must-Haves
• Background: Currently pursuing a Bachelor’s or Master’s degree in communication, marketing, or an e-commerce related field.
• Experience: No specific years of experience are required; the role is for students.
• Skills: Proven skill in stakeholder and project management, ability to manage expectations and drive for performance, and familiarity with the latest local trends and social media influencers.
• Bonus: Prior internships in marketing, e-commerce platforms, or creative agencies.