Marketing Assistant

Job Description

Marketing Assistant | Platinum Coastal Group
The Tone:
This is an engaging, fully in-person, full-time opportunity at Platinum Coastal Group, explicitly requiring candidates to reside within commuting distance for immediate availability and consistent on-site collaboration with team members. Platinum Coastal Group is actively hiring an ambitious and driven individual for this entry-level role, which blends hands-on field-based marketing efforts with essential office support responsibilities. The position provides comprehensive paid training, valuable real-world experience, and clearly defined pathways for professional growth, allowing new team members to develop within the company. This role supports strategic initiatives that aim to effectively connect with target audiences and align with broader business objectives, contributing directly to increasing brand visibility, deepening customer engagement, and ultimately supporting revenue growth.

The TL;DR
• Role: Early Career
• Type: Full-time
• Location: In-person, requiring commuting distance for daily collaboration.

• Team: Marketing Team, contributing as a key member.
• Mission: To actively support the planning and rollout of marketing campaigns that enhance brand visibility, foster deeper customer engagement, and drive revenue growth.

What You’ll Actually Do
• Brand Promotion: Actively take part in various on-site marketing and promotional activities to directly broaden the company’s brand exposure and reach within key target areas.
• Customer Outreach: Contribute significantly to customer acquisition efforts through the execution of structured outreach initiatives designed to identify and engage prospective clients.
• Brand Presentation: Prepare compelling product and brand presentations and deliver them effectively in diverse settings such as retail environments and live event locations.
• Event Coordination: Provide comprehensive support for the organization of critical marketing events, including expos, pop-ups, and various promotional campaigns, ensuring smooth execution.
• Performance Analysis: Perform detailed market analysis to identify industry trends, understand customer behaviors, and evaluate performance metrics for ongoing campaign optimization and strategic planning.

The Must-Haves
• Background: An ambitious, dependable, and highly organized entry-level professional with strong potential, seeking a role that supports strategic marketing initiatives.
• Experience: No specific prior years of experience are mandatory for this role, as it includes comprehensive paid training; however, related internships are considered an asset.
• Skills: Confident public speaking with strong interpersonal communication, robust written communication and presentation capabilities, creative thinking combined with strong analytical and problem-solving skills, and a detail-oriented, adaptable team player approach.
• Bonus: A Bachelor’s degree is preferred in marketing, sales, communications, or a related field; alternatively, 0-3 years of experience in these areas (including internships) will also be highly considered.