Event Marketing Internship

Job Description

Event Marketing Internship

The Event Marketing Internship is an UNPAID internship, specifically designed for students seeking school credit.

About the Job

• Availability: Must be available to work Monday – Friday.
• Schedule: Hybrid schedule, requiring TWO onsite days per week (or as needed).
• Market Week: Required to work the entire market week during the internship, which may include weekends.
• Events: Must attend any fashion-related events during the internship period.
• Travel Potential: Potential to travel to Las Vegas (Spring and Summer semesters only).

Internship Description

As an Event Marketing Intern, you will gain hands-on experience in various aspects of event planning, marketing, and fashion production. Your responsibilities will include:

Event Planning & Execution

• Assist with the planning and execution of onsite events during Atlanta and Las Vegas Apparel Markets, including:
  • Kick-Off Parties
  • Fashion Shows
  • Live Modeling Demonstrations
  • Live Photoshoots
  • Interactive Installations
  • Sponsored amenities, events, and activations
  • Photo Opportunities
  • Fashion Vignettes
• Ideate and research potential brand activations and engaging activities to implement during Market.
• Research industry events and conferences, creating mood boards to utilize as inspiration for our Markets.

Marketing & Content Creation

• Assist in the creation and implementation of creative Marketing Campaigns.
• Assist in “Programming and Education” initiatives to implement at Market, such as:
  • Research industry experts, fashion or industry influencers, and/or talent.
  • Assist in the creation of Q&A’s and panel/seminar topics.
  • Support with travel logistics and operations involved in partnering with speakers and panelists.
• Collecting vendor logos, headshots, and necessary information for signage needs and marketing collateral.

Fashion Production & Styling Support

• Assist Fashion Office in all planning and execution of Virtual and Live Fashion Shows and Live Modeling Presentations.
• Assist in product outreach and selection for Curated Lounges, Vignettes, Window Displays.
• Support Events & Fashion team on vendor and talent outreach and model bookings as needed.
• Supporting the Marketing team and Fashion Office as a Production Assistant during Market, completing tasks such as:
  • Picking up and returning product and apparel samples.
  • Dressing and styling vignettes, displays, installs, mannequins, and models.
  • Assist in lining, bodying, styling Seasonal Fashion Shows, Model Demos, and Photoshoots.
  • Steaming, hanging, tagging, and setting up product.