Marketing Intern – Content Marketing, Social Media

Job Description

Marketing Intern | G2 Technologies, Inc.

The Tone:
This is an internship at G2 Technologies, Inc., located in Apex, NC. G2 Technologies is a B2B technology company focused on providing advanced systems, and this role is being created due to a significant increase in marketing activity. The successful candidate will play a crucial role in expanding the company’s digital presence and supporting various marketing initiatives. This position offers a unique opportunity to gain valuable B2B marketing experience and build a career in content marketing and social media within a supportive and flexible environment.

The TL;DR
• Role: Internship
• Type: Flexible schedule
• Location: Apex, NC, North Carolina, United States
• Mission: To drive content creation and social media campaigns while supporting broader marketing efforts to enhance the company’s visibility and engagement.
• Tech Stack: Google Analytics, Vimeo, LinkedIn, YouTube

What You’ll Actually Do
• Content Creation: Take over content creation for our company social media accounts, specifically LinkedIn and YouTube, ensuring monthly posts cover training materials, new system videos, and relevant industry news to engage our audience.
• Campaign Development: Develop new social media campaigns from the ground up, utilizing feedback gathered from the sales and operations teams to inform strategy, and collaborate with external vendors to generate, edit, and post videos and related content.
• Website & Email Management: Work on updating the company webpage by adding fresh and relevant content, and actively manage monthly email outreach activities to maintain engagement with our target audience.
• Event Facilitation: Facilitate the development and production of professional webinars and webcasts, which includes working closely with external media outlets and vendors to schedule and plan these important events.
• Marketing Analysis & Coordination: Assist with capturing and analyzing key marketing metrics, including data from Google Analytics and website traffic, as well as Vimeo video performance, while also coordinating trade show activities by researching new markets and planning and managing events.

The Must-Haves
• Background: Entry-Level position requiring active enrollment in a bachelor’s degree program, preferably studying marketing or communications.
• Experience: Familiarity with various social media strategies and platforms is essential to contributing effectively to our digital presence.
• Skills: Demonstrated ability to multi-task efficiently, take initiative on projects, absorb new information quickly, and follow direction accurately.
• Bonus: Prior experience with content creation, such as video or voice content, is a significant plus, even if acquired outside of a professional setting.