Social Media Summer Intern

Job Description

Social Media Summer Intern | Medidata

The Tone:
This is a full-time internship at Medidata, located in New York, United States. Medidata is revolutionizing healthcare by providing digital solutions for clinical trials, impacting over 36,000 trials and 11 million patients. This role is crucial for optimizing the visibility and performance of Medidata’s corporate social media channels, enhancing follower engagement and accelerating the delivery of smarter treatments to market. The intern will contribute to making a significant impact on the business while learning from seasoned experts.

The TL;DR
• Role: Internship
• Type: Full-time
• Location: Hybrid: New York, United States
• Pay: $25 hourly
• Team: Social Media Marketing team
• Mission: Optimize the visibility and performance of Medidata’s corporate social media channels to enhance engagement.
• Tech Stack: YouTube, Instagram, Generative AI (Gemini)

What You’ll Actually Do
• Support: Support the management of Medidata’s corporate social media channels, with a primary focus on YouTube and Instagram.
• Engage: Drive community engagement and interaction by sourcing comment threads, facilitating reposts, and encouraging discussions across all social platforms.
• Create: Develop engaging social graphics, Instagram Reels, Instagram Story templates, and YouTube Shorts for social posts.
• Analyze: Conduct relevant industry competitor analysis, track awareness days, and research algorithm updates to ensure strategies remain current.
• Collaborate: Integrate social media campaigns with editorial calendars by collaborating with various global content contributors.

The Must-Haves
• Background: Currently pursuing or recently completed a Bachelor’s degree in Communications, Public Relations, English, or Social Media Marketing. Must be a rising or graduating senior.
• Experience: Experience navigating daily, weekly, and monthly community management, promoting User-Generated Content (UGC), and handling Social Search Optimization (SSO), Answer Engine Optimization (AEO), and/or SEO implementation. Required experience in creating content (filming and editing) for Instagram Reels, Instagram Stories, and YouTube Shorts.
• Skills: Exceptional organizational, project management, and relationship management skills. Strong attention to detail; excellent writing, proofreading, and editorial experience. Exceptional creativity and a strong understanding of the latest social trends (especially relatable memes, satire, and raw, unpolished content). Experience prompting Generative AI, especially Gemini.
• Bonus: Social media/digital marketing experience and/or previous experience working in communications/public relations.