Public Relations Intern

Job Description

Public Relations Intern | Maison Noir Collective

The Tone:
This is a part-time internship at Maison Noir Collective, located in San Francisco, CA, offering an unpaid or stipend compensation structure. Maison Noir stands as San Francisco’s premier luxury nightlife brand, dedicated to curating approval-only experiences. These experiences are distinguished by their high production value, sophisticated editorial aesthetics, and an unwavering commitment to meticulous execution. The company’s mission is to elevate San Francisco’s nightlife scene to the caliber found in global cities like New York and London, and this Public Relations Intern role is vital for communicating this unique vision and brand to a wider audience, ensuring the right people know about these exclusive events.

The TL;DR
• Role: Internship
• Type: Part-Time
• Location: In-person, San Francisco, CA
• Mission: This person will secure the right media coverage and build relationships with journalists to elevate Maison Noir Collective’s brand.

What You’ll Actually Do
• Media Identification and Outreach: Identify and proactively pitch local and national journalists, editors, and bloggers who cover relevant topics such as nightlife, culture, fashion, and lifestyle.
• Editorial Content Development: Draft compelling press releases, media pitches, and innovative story angles that maintain an editorial sensibility rather than a purely promotional one.
• Media Database Creation: Build and diligently maintain a comprehensive and up-to-date media contact list, encompassing key contacts across both San Francisco and national outlets.
• Performance Tracking and Reporting: Accurately track all earned media coverage and provide clear, concise reports on the success of media placements.
• Event PR Support: Provide direct support for event-related public relations efforts, including generating pre-event buzz to maximize attendance and managing post-event follow-up to secure coverage.

The Must-Haves
• Background: Currently studying communications, journalism, public relations, or a closely related academic field; alternatively, possessing significant practical experience that demonstrates equivalent knowledge and capabilities.
• Experience: Demonstrable understanding of effective strategies to create brand hype and generate excitement without overexposing the brand’s exclusive nature; proven ability to build and nurture professional relationships with reporters and media contacts.
• Skills: Exceptional writing proficiency and the ability to communicate ideas with clarity and confidence; a highly developed sense of taste and deep cultural awareness; a distinctly fashion-forward and trend-conscious perspective.
• Bonus: A strong personal commitment to maintaining one’s own professional reputation, paralleling the high standards set by the company.