Head of Sales, Italy – Italian Market

Job Description

Head of Sales, Italy | Project A Ventures

The Tone:
This is a full-time, hands-on leadership role based in Berlin, Germany. You will join one of Project A’s Ecosystem Companies, A11, a next-generation supply chain platform redefining how one of the world’s largest industries sources, distributes, and finances materials. This role is a key growth accelerator, owning and scaling the Italian market for a platform that harnesses agentic AI and workflow automation to provide seamless, high-efficiency access to premium materials at scale. You will drive growth, protect margins, and build the team behind the numbers, directly impacting the company’s rapid scaling toward profitability.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: In-person Berlin, Germany

• Team: Leads the Italian sales team
• Mission: Own and scale the Italian market, driving commercial growth, protecting margins, and building a high-performing sales team.
• Tech Stack: CRM, Salesforce

What You’ll Actually Do
• Drive Growth: Own commercial results for Italy, including volume, margin, and pipeline quality, define and execute the commercial strategy, and identify new verticals, partnerships, and product-mix opportunities.
• Strengthen Sales Operations: Shape scalable sales processes, manage the sales pipeline, improve forecasting and deal progression, establish KPIs and dashboards, and partner with Product and Tech to improve AI-assisted sales workflows.
• Build and Develop Team: Recruit, onboard, develop, coach, support, and challenge the Italian sales team daily in the Berlin office, running a clear performance rhythm to meet and exceed targets.
• Strategic Collaboration: Work with leadership on demand generation, pricing, and product priorities, sharing market intelligence and data-driven insights on trends and performance.
• Own P&L: Hold full ownership of the Italian P&L, responsible for driving market growth and protecting margins.

The Must-Haves
• Background: 7+ years of B2B sales experience, ideally in marketplaces, digital trade, logistics, or materials distribution, with a proven track record of scaling high-velocity sales teams.
• Experience: Demonstrated ability in leading, mentoring, and developing high-performing teams, alongside strong commercial skills including pricing, working capital, contribution margin, and competitive analysis.
• Skills: Fluent Italian and English, deep knowledge of the Italian market, its commercial practices, and go-to-market approaches, solid CRM experience, and comfort in a daily-execution, office-based environment.
• Bonus: Salesforce familiarity