Social Creative & Production Manager

Job Description

Social Media Manager | Zendesk

The Tone:
This is a full-time role at Zendesk, located remotely in the USA. Zendesk builds software designed to bring calm to customer service, powering billions of conversations for brands globally. This role is crucial for defining what great social-first creative looks like for a global technology brand, turning complex ideas into engaging content that drives B2B growth and builds credibility with key audiences.

The TL;DR
• Role: Full Time
• Location: Remote – USA
• Pay: $99000–$149000 yearly
• Team: Part of the brand and content organization, collaborating cross-functionally.
• Mission: Turn company priorities, customer stories, product news, thought leadership, and industry conversations into sharp, platform-native content that earns attention and builds credibility.
• Tech Stack: Canva, Adobe Creative Cloud

What You’ll Actually Do
• Concept & Produce: Lead ideation and hands-on production of original, social-first content across Zendesk’s owned channels, primarily LinkedIn, X, and YouTube.
• Craft Visuals & Copy: Design and produce social-first graphics, carousels, animations, and short-form videos, along with engaging social copy, hooks, and scripts.
• Adapt & Transform: Convert complex topics like AI and automation into accessible and visually compelling content, adapting larger brand campaigns for native social platform delivery.
• Support Executives: Develop creative concepts and assets for Zendesk’s executive social presence, translating perspectives into compelling visual and multimedia content.
• Innovate & Experiment: Apply a strong understanding of social culture and trends to proactively pitch fresh ideas, experiment with new formats, and utilize AI-powered creative tools.

The Must-Haves
• Background: BA/BS degree required. 7+ years of overall marketing, communications, journalism, or content experience, with at least 5 years focused on social media or digital content for B2B, technology, AI, or SaaS brands.
• Experience: Proven experience building social content for complex brands and developing executive social content or thought leadership with credible and personal judgment.
• Skills: Strong portfolio demonstrating excellent social writing and hands-on creation of graphics, carousels, and short-form video. Command of design and video editing tools such as Canva or Adobe Creative Cloud. Exceptional writing, editing, and storytelling skills. AI fluency, including thoughtful use of AI tools for ideation and production.
• Bonus: A sharp eye for competitive activity and emerging conversations to create timely content. Comfort working with senior leaders and cross-functional partners in a fast-moving organization. Ability to use social analytics and audience feedback to refine content.