Senior Content Lead

Job Description

Senior Creative Lead – CO | Confidential Employer

The Tone:
This is a full-time role at WITHIN, located in Bogotá, Colombia. WITHIN is the world’s first Performance Branding company, partnering with major brands to drive business growth through integrated marketing strategies. This role is crucial for a talented, multidisciplinary creative to ideate, design, and craft clients’ digital narratives, helping to grow brands through exciting, engaging, and beautiful content. The role focuses on pushing boundaries within a lean structure, contributing to client and team growth.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: In-person Bogotá, Colombia
• Mission: Grow brands by creating groundbreaking, performance-focused digital content that elevates visual identity and drives engagement and metrics beyond set KPIs.
• Tech Stack: Adobe Creative Suite (Premiere Pro, Photoshop, After Effects), Figma, Capcut

What You’ll Actually Do
• Content Creation: Craft performance-focused content from ideation to execution, weaving visual identity, voice, and ethos into groundbreaking content to push engagement and metrics.
• Creative Development: Brainstorm, concept, plan, produce, edit, and write copy for content within a lean structure to bring ideas to life.
• Quality Assurance: Ensure each content piece undergoes rigorous post-production and QA, including video edits, image selection, retouching, and quality checks.
• Project Management: Command multiple projects, adhere to tight schedules, and manage an iterative approach, valuing feedback and refining accordingly.
• Budget Oversight: Bid, forecast, maintain running totals, and reconcile wrapped budgets for shoots.

The Must-Haves
• Background: Senior-level experience as a multidisciplinary creative with a strong digital ad portfolio, focused on digital content creation and growing brands.
• Experience: 5-6 years creating and producing paid and organic social content; 3+ years planning and running in-studio shoots.
• Skills: Deep knowledge of Adobe Creative Suite (Premiere Pro, Photoshop, After Effects), Figma, and Capcut; proficiency in photo and video camera operations, audio recording, and lighting techniques; a holistic grasp of the social media landscape; excellent communication skills.
• Bonus: Proficiency in Generative AI tools like Midjourney, Stable Diffusion, ChatGPT, Runway, or Seeddance; photo retouching experience; experience with wardrobe selection, set design, prop selection, and styling; experience generating content for food & beverage brands (especially alcohol & spirits) or fashion/retail brands.