Senior Director, AMER Integrated Marketing – Field Marketing

Posted 2 hours ago
$184K - $276K / year

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Job Description

Senior Director AMER Integrated Marketing | Mimecast

The Tone:
This is a full-time role at Mimecast, located remotely in the USA. Mimecast builds cybersecurity solutions designed to protect the work people create, especially in an environment where AI agents operate at machine speed. This role matters because it is crucial for developing and executing regional marketing strategies across the Americas to drive demand, engage customers and partners, and contribute directly to revenue growth.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: Remote – USA
• Pay: $184000–$276000 yearly
• Team: Reports to the VP, Global Integrated Marketing, leads a team of marketing professionals
• Mission: Develop and execute regional field marketing strategies to drive demand generation, customer engagement, partner engagement, and revenue growth across the Americas.
• Tech Stack: SFDC, Marketo, 6Sense, Excel, PowerPoint, Tableau

What You’ll Actually Do
• Develop Strategies: Develop and implement regional field marketing strategies, campaigns, and programs across the Americas.
• Team Leadership: Lead and develop a team of marketing professionals delivering integrated campaigns, programs, and initiatives.
• Cross-functional Partnership: Partner with Sales, Product Marketing, Digital and Web, Corporate Marketing, and other go-to-market teams to align marketing initiatives with business goals.
• Budget Management: Manage the Americas field marketing budget, allocating resources to maximize return on investment.
• Performance Optimization: Track and report on program and marketing performance, using data to optimize strategies and tactics.

The Must-Haves
• Background: Bachelor’s degree in Marketing, Business, or a related field; a Director-level professional leading field and partner marketing for the Americas within an enterprise SaaS organization.
• Experience: A record of developing and executing marketing strategies that drive demand generation and partner engagement; experience leading and developing a direct, full-time marketing team of five or more people.
• Skills: Ability to build and maintain relationships with senior internal and external stakeholders; a data-driven approach to measuring performance and optimizing strategies; strong program and project management skills; knowledge of cybersecurity products, SaaS, industry trends, and the competitive landscape.
• Bonus: An MBA is preferred; experience working across multiple time zones and geographies, with the ability to travel up to 20% of the time.

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