Marketing Team Member – West Region Marketing

Job Description

Marketing Manager | Jones Lang LaSalle

The Tone:
This is a full-time role at Jones Lang LaSalle, located in Menlo Park, CA or San Francisco, CA. JLL empowers you to shape a brighter future for real estate by combining world-class services, advisory, and technology. This position is vital for planning and executing marketing strategies that position JLL competitively in the commercial real estate industry. The Marketing Manager will strengthen the JLL brand and support business growth in the West region through strategic marketing programs and thoughtful content.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: In-person, San Francisco, CA
• Pay: $115000–$135000 yearly
• Team: West region marketing team, partnering with regional and national leadership.
• Mission: To plan and execute marketing strategies that position JLL competitively in the commercial real estate industry and strengthen the JLL brand.
• Tech Stack: MS Word, PowerPoint, Excel, AI, LLM’s, Adobe Creative Suite (InDesign, Photoshop)

What You’ll Actually Do
• Marketing Program Execution: Partner with JLL’s business line leaders and stakeholders to strategize, plan, and execute high-performing marketing programs that differentiate the business locally and support growth.
• Content Strategy and Adaptation: Adapt and repurpose content and collateral from the national marketing team across all channels to drive audience engagement and strengthen the JLL West region brand.
• Thought Leadership Promotion: Promote JLL’s research content and position the company and key stakeholders as prominent thought-leaders within the commercial real estate industry and local markets.
• Brand Material Development: Develop new marketing materials and maintain existing firm collateral that consistently echo JLL’s key messaging and overall strategic objectives.
• Integrated Campaign Management: Partner with local PR leads, marketing management, research, and digital teams to develop and implement strategic, holistic integrated marketing plans and tactics across the West markets.
• Performance Analysis: Establish, monitor, analyze, and communicate comprehensive metrics for all marketing and communication efforts to ensure program effectiveness and inform future strategies.

The Must-Haves
• Background: Bachelor’s Degree in Marketing, Advertising, Communications, Business, or a related field, with an emphasis on marketing within the professional services realm.
• Experience: Minimum 3-5 years of relevant work experience, including a track record of sophisticated strategic marketing in the B2B services arena.
• Skills: Excellent project management, organizational, written, and oral communication skills; excellent creative skills; a firm grasp on technology, AI, and LLM’s; impeccable attention to detail.
• Bonus: Real estate industry experience; familiarity with Adobe Creative Suite (InDesign and Photoshop); strong digital skills with the ability to master new technologies.