Entry-Level Brand Sales Specialist

Job Description

Brand Sales Specialist Intern – Entry Level Sales Program 2027 | IBM

The Tone:
This is an entry-level internship within IBM’s 2027 Sales Program. While the specific city is not mentioned, it’s a program designed to build a foundation for a career in technology sales. IBM is a global technology and consulting company where technology creates value by helping organizations solve meaningful business challenges. This role is crucial for IBM’s growth, as Brand Sales Specialists drive demand and foster client relationships by connecting customers with IBM’s advanced solutions across AI, data, automation, cloud, and infrastructure, directly impacting the company’s ability to solve business challenges for its clients.

The TL;DR
• Role: Internship / Early Career
• Team: Collaborative environment, working with Technology Sellers, Technical Specialists, Customer Success Managers, Account Executives, Business Partners, Marketing, and Ecosystem teams.
• Mission: Drive demand and foster client relationships by connecting customers with IBM technology solutions across AI, data, automation, cloud, and infrastructure to solve business challenges.
• Tech Stack: AI, data, automation, cloud, infrastructure, digital selling tools.

What You’ll Actually Do
• Demand Generation: Create demand and identify new opportunities within assigned accounts, territories, and IBM offering portfolios.
• Client Engagement: Engage and qualify prospective clients through various digital selling channels and marketing programs, conducting discovery conversations to understand their business objectives and challenges.
• Pipeline Management: Develop and maintain an active sales pipeline by uncovering expansion opportunities, managing renewals, facilitating upgrades, and identifying modernization needs.
• Value Positioning: Position IBM value propositions as a trusted advisor, aligning brand offerings to customer goals, industry trends, and measurable business outcomes.
• Strategic Collaboration: Collaborate with Technology Sellers, Technical Specialists, Account Executives, and Business Partners to progress opportunities and ensure successful deal execution.

The Must-Haves
• Background: This is an entry-level role for an actively enrolled undergraduate or graduate university student. Candidates must be seeking a Bachelor’s or Master’s degree to be completed by the start date, in fields such as Business, Communications, Computer Science, Information Systems, Software Engineering, Computer Engineering, Data Science, Cybersecurity, Information Technology, Mathematics, Engineering, or Business Technology.
• Experience: No prior professional sales experience is required, but a strong interest in technology, business development, consultative selling, and solving client challenges is essential for this internship program.
• Skills: Excellent written, verbal, interpersonal, and presentation skills are required, along with analytical thinking, curiosity, adaptability, and a customer-focused mindset. The ability to collaborate across teams and communicate effectively with both business and technical audiences is also crucial.
• Bonus: Leadership experience gained through student organizations, athletics, volunteer work, competitions, or community involvement.