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Job Description
Senior Creative Strategist, Growth | Jerry
The Tone:
This is a full-time role at Jerry, a company building the first AI agent to manage physical assets, starting with radically improving car ownership. Jerry simplifies and automates car ownership with AI and machine learning, offering personalized services. This role is crucial for scaling Jerry’s creative engine, raising the bar on creative craft, volume, and diversity, while ensuring all efforts drive measurable results.
The TL;DR
• Role: Full Time
• Type: Full-time
• Location: Remote (AZ, CA, CO, FL, GA, IL, MA, NC, NJ, NV, NY, OR, TN, TX, UT, VA, or Ontario, Canada). Offices in Palo Alto, New York, Chicago, and Toronto.
• Team: Works collaboratively across creative, media, and growth teams.
• Mission: Own end-to-end creative excellence and be a tastemaker, driving measurable results and building brand equity.
What You’ll Actually Do
• Produce: Concept, script, and deliver performance creative end-to-end across paid social, CTV, and emerging channels.
• Elevate: Bring a sharp creative eye to every asset, raising visual quality, pacing, and storytelling to enhance the Jerry brand.
• Strategize: Stay current on platform trends, formats, and cultural shifts, developing creative frameworks rooted in performance.
• Analyze: Translate performance data into creative direction, partnering with media and growth teams for improved ad effectiveness.
• Execute: Edit video directly with fluency in editing tools and leverage AI tools for ideation, scripting, and asset generation.
The Must-Haves
• Background: Senior level professional with a focus on performance-driven creative production.
• Experience: 5+ years in performance-driven creative production, ideally at a performance media agency or an in-house growth creative team for a DTC or app-based company; proven track record with high-performing creative for paid channels.
• Skills: Strong performance creative intuition; elevated visual taste and an eye for design; fluency in video editing; collaborative and entrepreneurial mindset; active experimentation with AI tools.
• Bonus: Experience from both a performance media agency and a brand or design agency, demonstrating an understanding of both performance and brand-level creative craft.