SAP iXp Intern – Global Product Marketing – Event Coordination

Job Description

SAP iXp Intern – Global Product Marketing | SAP

The Tone:
This is an internship at SAP, located in Palo Alto, CA. SAP is a global technology company building solutions that help the world run better across over 20 industries and 80% of global commerce, specializing in end-to-end business application software. This role contributes to shaping what’s next by supporting the Global Product Marketing team. The position provides university students with opportunities to find purpose and build the foundation for a career rooted in connection, creativity, and impact within a company committed to growth and wellbeing.

The TL;DR
• Role: Internship
• Type: Limited Full Time
• Location: In-person, Palo Alto, CA
• Pay: $17–$40 hourly
• Team: SAP Concur Global Product Marketing team, reporting to the VP, Global Product Marketing
• Mission: Drive product awareness, adoption, and go-to-market success for SAP Concur within the broader SAP ecosystem through strategic event coordination.
• Tech Stack: Microsoft Teams, Zoom, RainFocus, Microsoft Office tools (Outlook, PowerPoint, Excel), Microsoft Copilot

What You’ll Actually Do
• Coordinate global and regional SAP and third-party marketing events from start to finish.
• Manage event planning timelines, track tasks, and coordinate with internal and external stakeholders.
• Oversee logistics for events including agendas, speakers, registrations, calendars, and communications.
• Ensure consistent messaging, branding, and content alignment by coordinating with GTM Product Marketing.
• Analyze event performance by tracking attendance, engagement metrics, and post-event feedback for SAP Concur specific sessions.

The Must-Haves
• Background: Currently enrolled in a Bachelor’s program in Marketing, Business Administration, Communications, Event Management, or a related field.
• Experience: Experience organizing projects, events, or programs (academic, volunteer, or prior internships), with previous exposure to global or cross-regional teams.
• Skills: Strong proficiency in Microsoft Office tools, familiarity with virtual event platforms and registration tools, and effective communication skills for presenting findings.
• Bonus: Interest in product marketing, go-to-market strategy, or enablement, and comfort using Microsoft Copilot with effective prompting techniques.