Retail & Marketing Intern

Job Description

About Company

The job is with Piaget North America, a part of Richemont, a leading luxury group. The role focuses on supporting the Maison’s (Piaget’s) strategy within the North American market, implying a focus on high-end retail and brand experience.

Job Description, Detailed

This is for a Retail & Marketing Intern position with Piaget North America. The internship duration is from August 2025 to December 2025.

Role Overview
The intern will be responsible for supporting the performance, profitability, optimization, and development of Piaget’s internal (Piaget Boutiques) and external (third-party retailers) network in North America. This work must align with both the Maison’s global strategy and the specific market strategy for North America.

Responsibilities

• COMMERCIAL PERFORMANCE ANALYSIS AND MONITORING:
• Supporting the monitoring of commercial targets and Key Performance Indicators (KPIs).
• Assisting in the implementation of incentives, and tracking their performance.
• Helping to implement action plans across the retail network.
• Ensuring proper follow-up and reporting of results for both internal (IB) and external (EB) networks (sales, KPIs).
• Monitoring and updating Boutique commercial plans.
• Assisting the Retail team in constructing monthly tactical plans to achieve commercial targets.
• Preparing business reviews and presentations for corporate visits.
• Preparing for monthly “inspire” meetings (IB and EB) and quarterly town halls (IB and EB).
• Providing ad-hoc assistance to the Commercial Director, Retail Manager, CRM Manager, and Boutique Directors.

• BOUTIQUE ACTIVATION SUPERVISION:
• Supporting the tailoring of a boutique activation catalogue for the North America region, in collaboration with the CRM team.
• Assisting with the implementation of Visual Merchandising (VM) and window displays in the retail network.
• Supporting task forces for key activations.
• Following up on boutique activations, including evaluating Return on Investment (ROI).
• Collaborating on a new gift strategy (ACE program) with the CRM team.
• Supporting partnerships with internal (IB) and external (EB) boutiques.

• BOUTIQUE OPERATIONS SUPERVISION:
• Visiting boutiques to control business aspects and ensure application of all guidelines (e.g., HQ and Richemont checklists, uniforms, petty cash, flowers, catering, grooming). This includes at least bi-weekly visits to New York boutique(s).
• Ensuring boutique teams are aware of and aligned with Brand standards (customer experience, service, sales skills).
• Supporting the development of a business-oriented approach and positive mindset within the network.
• Managing supply, ordering, and organization for the entire retail network (including uniforms, Gifts With Purchase, daily boutique supplies, office supplies, and ad-hoc activation supplies).
• Processing invoices, creating Purchase Orders (POs), managing vendor payments, and supporting budget management for the retail team.

Objectives

• COMMERCIAL PERFORMANCE ANALYSIS AND MONITORING:
• Supporting the preparation of one business review per month with the commercial team.
• Developing a new gift strategy (ACE program) that excludes competing brands and includes three tiers/types of clients.
• Consistently uploading performance files from stakeholders to TEAMS for easy access.
• Regularly updating the network file.
• Supporting the monitoring of IB and EB sales targets and assisting the Commercial Director with corrective action implementation.

• BOUTIQUE ACTIVATION SUPERVISION:
• Supporting the creation of successful boutique activations in terms of ROI, especially for key moments.
• Supporting the development of strong and successful partnerships.
• Supporting boutique teams and offering assistance with the organization, execution, and follow-up of boutique activations.
• Ensuring seamless collaboration with the CRM team.

• BOUTIQUE OPERATION SUPERVISION:
• Visiting boutiques to discuss operations, ensure outstanding boutique conditions, and confirm adherence to HQ guidelines (catering, grooming, uniforms, flowers, etc.).

Qualifications

• Excellent communication and organizational skills (both written and verbal).
• Takes initiative and ensures complete follow-through.
• Possesses a “team player” spirit and works well within a group/team dynamic.
• Demonstrates innovation and initiative in setting customer care standards.
• Proficiency with SAP and Microsoft Office software.
• Data analytical mindset with understanding of retail KPIs.
• Enthusiastic, self-confident, and self-motivated with a positive attitude.
• Able to work flexibly, embrace, and manage change.
• Ability to Analyze, Forecast, and Strategize.
• Very organized and capable of handling multiple projects simultaneously.
• Tech savvy.
• Must be able to lift up to 5 lbs and manipulate cases, fixtures, trays, etc.
• Must be able to work a retail schedule, including weekends and holidays, as needed.

Expected Salary Range
$20-25 per hourly, with the final salary determined by relevant skills and experience.