Marketing Communications and Partnerships Intern

Job Description

Marketing Communications and Partnerships Intern | HR consultancy firm

The Tone:
This is an internship at an internationally recognized HR consultancy firm. The company helps candidates match with potential roles using an Artificial Intelligence system. This role is crucial for leading the planning, execution, and measurement of co-branded marketing campaigns to promote retail and CPG partners, directly supporting the firm’s rapid growth objectives.

The TL;DR
• Role: Internship
• Pay: $24–$46 hourly
• Mission: Help lead the planning, execution, and measurement of co-branded marketing campaigns to promote retail & CPG partners, supporting rapid company growth.

What You’ll Actually Do
• Campaign Management: Drive awareness and understanding of company partnerships with strategic retail & CPG partners through multi-channel marketing campaigns, from strategy to execution and performance measurement.
• Promotional Support: Support the marketing campaign and promotional calendar by assisting in strategic campaigns, marketing communications, and promotions for key retailers & CPGs.
• Engagement Improvement: Provide insights and recommendations to improve engagement results and enhance the overall customer experience.
• Test Execution: Help execute test plans to refine campaign design, messaging, and approach, driving improved engagement based on performance metrics.
• Cross-functional Collaboration: Collaborate with marketing and CPG teams on key initiatives to coordinate and execute marketing campaigns, creating impactful audience experiences with timely messaging.

The Must-Haves
• Background: Currently studying Marketing, Business, Advertising, or a similar field.
• Experience: Knowledge of or experience with external communications and partnerships, including social media, public relations, or B2B marketing; knowledge of planning, executing, and analyzing marketing campaigns and communications.
• Skills: Well-versed in both online and offline marketing programs, excellent project management skills with demonstrated ability to multitask, and a consumer-centric approach to marketing that balances insights and evidence/data.