Marketing Associate – Field Marketing Support

Job Description

Marketing Associate | Platinum Coastal Group

The Tone:
This is a fully in-person position at Platinum Coastal Group, requiring regular on-site collaboration and immediate availability. Platinum Coastal Group is seeking an ambitious and driven Marketing Associate to join their team. This entry-level role is a key contributor to the marketing team, focusing on enhancing brand visibility, deepening customer engagement, and boosting revenue growth. The Marketing Associate will support strategic initiatives that connect with target audiences and align with broader business objectives, with clear pathways for professional growth.

The TL;DR
• Role: Early Career
• Location: In-person, On-site
• Team: Marketing team
• Mission: Drive brand visibility, customer engagement, and revenue growth through effective marketing campaigns, connecting with target audiences and broader business objectives.

What You’ll Actually Do
• Brand Exposure: Actively participate in on-site marketing and promotional activities to significantly broaden the company’s brand exposure and visibility.
• Customer Acquisition: Contribute directly to customer acquisition efforts by executing structured outreach initiatives designed to engage target audiences.
• Market Insights: Perform comprehensive market analysis to identify key industry trends, understand customer behaviors, and track relevant performance metrics.
• Event Presentations: Prepare and deliver compelling product and brand presentations in various settings, including retail environments and live event campaigns.
• Campaign Optimization: Review and analyze marketing campaign data, providing actionable insights and recommendations to optimize future marketing efforts for improved results.

The Must-Haves
• Background: An early career professional seeking a fully in-person, entry-level opportunity within the marketing field. A Bachelor’s degree in marketing, sales, communications, or a related discipline is preferred; however, equivalent experience or demonstrated strong potential for success will also be thoughtfully considered.
• Experience: While not mandatory, 0-3 years of experience in marketing, sales, communications, or related internships is considered a valuable asset for this role.
• Skills: Confident public speaking ability, strong written communication, effective presentation skills, analytical capabilities, and proven relationship management abilities.
• Bonus: Professionalism, dependability, strong organizational aptitude, a detail-oriented approach to work, the ability to prioritize and manage multiple responsibilities efficiently, and adaptability within fast-moving environments.