Event Assistant

Job Description

Event Assistant | Roylo Partners

The Tone:
This is a full-time role at Roylo Partners, located in New York, NY. Roylo Partners specializes in transforming public spaces into unforgettable brand experiences through live, interactive retail and promotional events. This role is crucial as the Event Assistant acts as the primary on-the-ground presence, directly engaging with the public and serving as the face of each brand activation. The environment is high-energy, fast-paced, and reflects the dynamic spirit of New York City.

The TL;DR
• Role: Early Career
• Type: Full-time
• Location: In-person, New York, NY
• Mission: To launch, manage, and execute live, interactive retail and promotional events across the city, turning public spaces into unforgettable brand experiences.

What You’ll Actually Do
• Pop-Up & Event Logistics: Assist the management team with the daily setup, visual merchandising, and breakdown of live promotional events and retail showcases.
• Crowd Engagement: Command the event floor by interacting face-to-face with hundreds of New Yorkers daily, breaking the ice, and pulling people into the brand experience.
• Product Demonstrations: Master the insights of clients’ portfolios to deliver compelling, live demonstrations that convert curious bystanders into loyal customers.
• Event ROI Tracking: Gather real-time data on foot traffic, customer inquiries, and daily acquisitions to help pivot and optimize campaign performance.

The Must-Haves
• Background: Recent college graduates or young professionals looking to break into the entertainment, marketing, or event industries.
• Experience: Ready to dive in full-time and on-site immediately.
• Skills: Possesses a high-stakes work ethic, resilience, and the ability to think on your feet when plans change mid-event. Charismatic, highly articulate, and able to build instant rapport with diverse crowds.