Entry Level Marketing Associate – Marketing Promotions

Job Description

Marketing Associate | Tampa Bay Collective

The Tone:
This is an entry-level, onsite Marketing Associate position at Tampa Bay Collective, located in Tampa, FL, with a primary focus on managing marketing promotions work. The company is dedicated to building its brand and significantly raising brand awareness with target audiences through strategic efforts. This role is essential for integrating a fresh approach into the office dynamic, collaborating across all levels and departments to identify the organization’s unique value, and effectively communicating it to the world. The successful candidate will be instrumental in uncovering crucial consumer insights, delivering innovative marketing campaigns designed to drive sales, and continuously improving the overall customer experience, ultimately enhancing the company’s reputation and contributing to robust growth and revenue generation.

The TL;DR
• Role: Early Career
• Location: In-person, Tampa, FL
• Mission: This position is centered on building the company’s brand, raising brand awareness, uncovering consumer insights, and delivering innovative marketing campaigns to drive sales and improve customer experience, ultimately fostering company growth and reputation.

What You’ll Actually Do
• Sales & Territory Growth: Increase sales with strategic brand positioning and effective territory management, monitoring product distribution and consumer reactions.
• Brand Communication: Shape and communicate the company’s vision and mission through impactful public speaking and engaging one-on-one presentations.
• Strategy & Alignment: Translate brand elements into comprehensive plans and robust go-to-market strategies, aligning the company around the brand’s direction, choices, and tactics.
• Campaign Performance: Establish clear performance specifications, cost and price parameters, market applications, and sales estimates, then meticulously measure and report the performance of all marketing campaigns, assessing ROI and KPIs.
• Market Research & Innovation: Monitor market trends, conduct thorough research on consumer markets and competitors’ activities, and devise innovative growth strategies based on these insights.

The Must-Haves
• Background: This Entry Level role requires a Bachelor’s Degree in marketing or a closely related field, with paid training provided for role-specific skills.
• Experience: Candidates must demonstrate the ability to receive coaching and comprehensive training in identifying target audiences and devising highly effective marketing campaigns.
• Skills: Possess outstanding communication skills suitable for public speaking and one-on-one interactions; strong analytical skills coupled with a creative mind; data-driven thinking and an affinity for numbers; the ability to handle fieldwork and a high volume of in-person interaction; and up-to-date knowledge of the latest marketing trends and best practices.
• Bonus: A strategic mindset and previous experience in implementing targeted brand campaigns are desired qualifications for this role.