Creator Manager – TikTok Shop

Job Description

Creator Manager | Spotlight Media

The Tone:
This is an entry-level, full-time role at Spotlight Media, located hybrid in New York, NY (with a remote option for experienced candidates). Spotlight Media is a leading TikTok Shop Partner agency, dedicated to scaling recognizable brands in the new age of social commerce. This role is crucial for building deep, long-term relationships with creators, expanding Spotlight Media’s footprint across the creator ecosystem, and establishing a durable growth engine that fuels client success on TikTok Shop.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: Hybrid, New York, NY
• Pay: $65000–$76250 yearly
• Team: Works within the Creator Success function and receives mentorship from Spotlight leadership.
• Mission: Owns building and nurturing creator relationships to drive scalable growth across a portfolio of world-class brands on TikTok Shop.
• Tech Stack: Airtable, Notion, CRMs

What You’ll Actually Do
• Relationship Building: Cultivate deep, long-term relationships with TikTok Shop creators, establishing Spotlight Media as a trusted partner and go-to resource.
• Campaign Execution: Own the end-to-end execution of creator and affiliate campaigns, including identifying, vetting, recruiting, and negotiating with creators.
• Content Coaching: Provide hands-on coaching and feedback to creators to ensure content is conversion-focused, aligned with brand guidelines, and optimized for TikTok Shop.
• Creator Growth: Execute multi-channel outreach campaigns to expand Spotlight Media’s creator network and actively cross-pollinate creators across multiple managed brands.
• Performance Tracking: Track and report on creator performance, GMV contribution, and engagement to identify trends and inform broader growth strategies.

The Must-Haves
• Background: Entry-level professional who is genuinely passionate about the creator economy and eager to learn the intricacies of TikTok Shop.
• Experience: 0–2 years of experience in creator partnerships, influencer marketing, community management, or a related field (internships count). Must be legally authorized to work in the United States for a period of no less than 3 years.
• Skills: Excellent communication and relationship-building abilities, comfortable with multi-channel outreach (email, SMS, DMs), highly organized, and possesses a data-curious mindset.
• Bonus: Already active on the TikTok platform.