Creator Manager – TikTok Shop

Job Description

Creator Manager – New York | Spotlight Media

The Tone:
This is an entry-level role at Spotlight Media, located in New York, NY (hybrid, or remote with prior TikTok Shop experience). Spotlight Media is a leading TikTok Shop Partner agency, exclusively focused on scaling recognizable brands in social commerce. They guide brands from launch to millions in GMV and are building a creator-first ecosystem where top creators grow across a portfolio of world-class brands. This role is crucial for building real, long-term relationships with creators and turning those into a durable growth engine, shaping how creators, brands, and commerce intersect at scale.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: Hybrid, New York, NY
• Pay: $65000–$76250 yearly
• Mission: Own outreach, relationships, performance, and long-term engagement for creators to establish a durable growth engine for Spotlight Media.
• Tech Stack: Airtable, Notion, CRMs

What You’ll Actually Do
• Relationship Building: Build and maintain deep, long-term relationships with TikTok Shop creators, becoming a trusted partner for their growth.
• Network Expansion: Execute multi-channel creator outreach campaigns to expand Spotlight Media’s creator network and identify high-potential creators for cross-pollination.
• Campaign Execution: Own the end-to-end execution of creator and affiliate campaigns, including vetting, recruiting, negotiation, and content review for brand alignment.
• Creator Enablement: Provide hands-on coaching and feedback to creators, sharing insights and best practices to improve content and conversion performance.
• Performance Tracking: Track creator performance, GMV contribution, and engagement to identify trends and inform broader growth strategy.

The Must-Haves
• Background: 0–2 years of experience (internships count) in creator partnerships, influencer marketing, community management, or a related field.
• Experience: Genuine passion for the creator economy and a coachable mindset, eager to learn about TikTok Shop.
• Skills: Excellent communication and relationship-building skills; comfortable running outreach via email, SMS, DMs, and creator platforms; highly organized.
• Bonus: Strong interest in TikTok, TikTok Shop, and the creator economy, with bonus for active platform presence; data-curious mindset.