Candidate
Employer
Category Associate – Category Growth
Are you applying to the internship?
Job Description
Category Associate – New Grad Business Program | Whatnot
The Tone:
This is an early career role at Whatnot, located in New York City, San Francisco, or Los Angeles, with flexibility for remote work if within commuting distance of a hub. Whatnot is the largest live shopping platform in North America and Europe, enabling individuals to buy, sell, and discover items across various categories like trading cards, fashion, and electronics. This program is designed for new graduates to gain hands-on experience in building and growing a fast-paced marketplace, shaping how the live commerce industry develops.
The TL;DR
• Role: Early Career
• Type: Full-time
• Location: Hybrid – New York City, San Francisco, Los Angeles
• Pay: $81000–$90000 yearly
• Mission: Own real relationships and business outcomes in a high-growth category to learn how a fast-growing marketplace operates.
• Tech Stack: SQL
What You’ll Actually Do
• Category Expertise: Become the leading expert on your assigned category, understanding seller/buyer dynamics, community channels, influencers, and product specifics.
• Seller Growth: Source, reach out to, and onboard new sellers to grow their businesses on Whatnot, leveraging social media, outbound channels, and events.
• Relationship Management: Partner with top sellers and strategic partners to build substantial businesses on Whatnot, executing seller growth plans to unlock category expansion.
• Marketing & Outreach: Lead diverse marketing initiatives, such as influencer partnerships, to increase brand awareness and attract more buyers.
• Data Analysis: Utilize basic data analytics skills to derive insights from projects, improve process efficiency, and assess category growth for continuous iteration.
The Must-Haves
• Background: Entry-Level. Graduating by Summer 2027.
• Experience: Internship experience working in a client-facing role, with a track record of quick and iterative work.
• Skills: Problem-solving, strong project management, business acumen, and comfort understanding and manipulating data.
• Bonus: Dedication to Whatnot’s mission and communities, working relentlessly to improve user experiences, comfort working in an ambiguous environment with limited guidance, and excitement to build a broad toolkit before specializing.
