Brand Marketing Specialist

Job Description

Brand Marketing Specialist | Hebron Christian Academy

The Tone:
This is a full-time role at Hebron Christian Academy, located in Dacula, GA. Hebron Christian Academy is a leading private school providing exceptional education in Gwinnett County. They are dedicated to fostering a Christ-centered learning community focused on academic excellence and spiritual growth, preparing students to make a positive cultural impact. This pivotal role is responsible for developing and implementing strategic marketing plans to significantly enhance and consistently maintain the academy’s brand awareness and reputation.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: In-person, Dacula, GA

• Mission: To develop and implement strategic marketing plans that significantly enhance and consistently maintain Hebron Christian Academy’s brand awareness and reputation.

What You’ll Actually Do
• Manage: Comprehensive branding efforts to ensure a strong and consistent brand identity.
• Execute: Innovative marketing campaigns across various channels to effectively reach target audiences.
• Analyze: Brand performance metrics to assess campaign effectiveness and identify areas for improvement.
• Collaborate: Closely with internal teams, including admissions, faculty, and administration, for compelling content creation.
• Monitor: Market trends, competitor activities, and educational sector developments to identify new opportunities for audience engagement and brand growth.

The Must-Haves
• Background: A Bachelor’s degree in Marketing, Communications, Business, or a closely related field, coupled with proven professional experience in Brand Marketing, Marketing, and Branding.
• Experience: Demonstrated skills in Brand Management and Brand Development, with a portfolio showcasing previous work if available.
• Skills: Exceptional communication skills (both written and verbal), strong organizational and project management abilities, highly developed creative and strategic thinking, meticulous attention to detail, and a strong ability to work collaboratively in a team.
• Bonus: Experience specifically within the education or non-profit sector.