Brand Marketing Intern

Job Description

Brand Marketing Intern | Futu US Inc.

The Tone:
This is an unpaid internship at Futu US Inc., located in Jersey City, NJ. Futu US Inc. is a leading financial services provider operating under Futu Holdings Limited, aiming to innovate the investing landscape. The company offers a digitized brokerage and wealth management platform designed to enhance the overall investment experience. This role offers students the opportunity to gain real-world experience and hands-on exposure to various marketing aspects, learning how strategies are conceptualized and executed within the fintech industry.

The TL;DR
• Role: Internship
• Type: Unpaid Internship
• Location: Jersey City, NJ
• Mission: Support the company’s brand marketing efforts to enhance awareness, engagement, and loyalty for its financial services.

What You’ll Actually Do
• Campaign Execution: Support the development and execution of 360° product campaigns across multiple channels.
• Brand Consistency: Help maintain brand consistency in voice, expression, and values throughout all creative work.
• Cross-functional Collaboration: Collaborate with Product Development, Sales, Marketing, and Creative teams to understand how alignment drives campaign success.
• Strategic Contribution: Contribute cultural, competitive, and audience insights to shape creative direction and new campaign ideas.
• Performance Analysis: Review brand performance metrics and contribute ideas to improve messaging and creative effectiveness.

The Must-Haves
• Background: Currently enrolled student in Marketing, Communications, Business, Finance, or a related field.
• Experience: 1+ years of real-world experience (internships or personal pursuits) in brand marketing or advertising.
• Skills: Basic understanding of brand strategy, campaign/creative development, and the financial services landscape; Clear and confident written and verbal communication skills; A problem-solving mindset coupled with creativity; A collaborative, team-oriented attitude.