Associate, Paid Search

Job Description

Associate, Paid Search | Real Chemistry

The Tone:
This is a full-time, hybrid role at Real Chemistry, located in the United States, with a focus on Eastern business hours. Real Chemistry is a global agency transforming healthcare through deep scientific expertise, human-centered creativity, and AI-driven insights. This role is crucial as it leads the day-to-day management of paid search accounts, contributing significantly to business success by developing strategies to drive future account performance.

The TL;DR
• Role: Early Career
• Type: Full-time
• Location: Hybrid, United States
• Pay: $53000–$63000 yearly
• Team: Reports to the Senior Associate of Paid Search; collaborates with Account, Analytics, and other media channels.
• Mission: This person will lead the day-to-day management of several paid search accounts and help develop strategies to drive future account performance.
• Tech Stack: Google AdWords, Bing Ads, Search Ads 360

What You’ll Actually Do
• Campaign Management: Lead and execute paid search campaigns utilizing online platforms and tools like Google AdWords, Bing Ads, and Search Ads 360.
• Budget Optimization: Manage large search campaign budgets, adjusting and optimizing as needed while providing key recommendations to account teams and clients.
• Research & Strategy: Conduct keyword trend and audience research in tandem with analytics team members to advise paid search recommendations.
• Content Creation: Create ad content and keyword builds for market deployment that align with the overall paid search strategy and best practices.
• Performance Reporting: Track and report performance regularly in cohesion with account and analytics teams, generating insights that tell a cohesive story for clients.
• Billing Support: Assist with billing processes by tracking campaign spend, reconciling invoices, and supporting accurate documentation.

The Must-Haves
• Background: Bachelor’s degree or higher, demonstrating an understanding of search marketing principles.
• Experience: 0-1 years’ experience in paid search media buying, strategy, or integrated communications, with a basic understanding of all digital media disciplines.
• Skills: Strong attention to detail, interpersonal skills, ability to manage multiple initiatives under tight deadlines, and a desire to dive into data analysis.
• Bonus: AdWords & Bing Ads certification preferred.