Stanley Leadership Development Program – Brand and Product

Job Description

Stanley Black & Decker Leadership Program – Brand & Product Marketing | Stanley Black & Decker, Inc.

The Tone:
This is a rotational leadership development program at Stanley Black & Decker, Inc., with hybrid work beginning in Towson, MD, Valley City, OH, or New Britain, CT. The company is a global leader, employing nearly 60,000 professionals, known for iconic brands like DEWALT, CRAFTSMAN, and STANLEY. This role is designed to accelerate the development of future leaders in Brand and Product, enabling early-career associates to jump-start their careers by making meaningful contributions to the company’s success.

The TL;DR
• Role: Early Career
• Type: Full-time
• Location: Hybrid – Towson, MD, Valley City, OH, New Britain, CT
• Pay: $51700–$83300 yearly
• Team: Rotational program within the Brand and Product Function, contributing to various teams.
• Mission: Accelerate the development of future leaders by having them contribute to managing product and brand portfolios, driving margin growth, and ensuring successful product lifecycles across the company’s brands.

What You’ll Actually Do
• Portfolio Management: Assist with guidance in managing Product & Brand portfolios, ensuring alignment with overall brand and category strategy.
• Growth Strategy: Drive margin growth, portfolio optimization, and strategy through best-in-class analytics, insights, and reporting.
• Product Development: Closely collaborate, work, and lead cross-department teams such as engineering, manufacturing, and finance to develop new products and categories that meet company objectives.
• Marketing Development: Develop and implement relevant marketing collateral, point-of-purchase displays, advertising materials, and web content to promote your managed product portfolio.
• Market Research: Conduct end-user and competitive market research to determine pricing, margin, and profitability targets.

The Must-Haves
• Background: Bachelor’s degree in Marketing, Communications, Business Administration, Business Analytics, Consumer Behavior, Informatics, or other related fields.
• Experience: Prior internships in Product, Category, Brand Marketing, Marketing Insights, or other related fields; demonstrated leadership experience coupled with a strong academic background.
• Skills: Strong communication skills (verbal, written, interpersonal, presentation, and facilitation); demonstrated quantitative, analytical, creative problem-solving, and conceptual skills; resourcefulness with the ability to navigate the unknown; strong organization skills and attention to detail.
• Bonus: Excellent networking and collaboration skills with a proven ability to build alliances, influence others, and work in a team environment; ability to work autonomously and within a team without constant direction or supervision.