Category Associate – Launch Team

Job Description

Category Associate – New Grad Business Program | Whatnot

The Tone:
This is an early career role at Whatnot, a rapidly expanding live shopping platform located in New York City, San Francisco, or Los Angeles. Whatnot is the largest live shopping platform in North America and Europe, enabling individuals to buy, sell, and discover items across a multitude of categories. This role is fundamental to shaping an entirely new industry by directly managing seller relationships, driving business outcomes, and becoming a category expert from day one.

The TL;DR
• Role: Early Career
• Type: Full-time
• Location: Hybrid – New York, NY; San Francisco, CA; Los Angeles, CA
• Pay: $81000–$90000 yearly
• Team: Launch team
• Mission: Own a high-growth category to build a successful business within Whatnot.
• Tech Stack: SQL

What You’ll Actually Do
• Category Expertise: Become the authoritative expert on your assigned category, including seller/buyer dynamics, community channels, influencers, and product nuances.
• Seller Acquisition: Source and outreach to potential sellers through various channels to convince them to join and grow their business on Whatnot.
• Relationship Management: Partner with top sellers and strategic partners to develop and execute growth plans that unlock significant category expansion.
• Marketing & Growth: Spearhead diverse marketing initiatives, such as influencer collaborations, to enhance brand awareness and attract a larger buyer base.
• Data Analysis: Utilize basic data analytics skills to derive insights from projects, assess category success, and improve operational efficiency.

The Must-Haves
• Background: Entry-Level professional graduating by Summer 2027, with foundational business acumen.
• Experience: Internship experience in a client-facing role, demonstrating a track record of working quickly and iteratively.
• Skills: Ability to understand and manipulate data for business insights, strong project management capabilities, and basic data analytics (SQL) proficiency.
• Bonus: A passion for Whatnot’s mission, comfort with ambiguity, a scrappy approach to problem-solving, and excitement for building a broad professional toolkit before specializing.