Financial Analyst – Market Intelligence

Job Description

Business Finance Analyst, Market Intelligence, APAC | Google

The Tone:
This is a full-time role at Google, focused on ensuring the company makes sound financial decisions. Google’s Finance team provides in-depth analysis on strategic decisions across all products, developing forward-thinking analysis and scaling automated financial processes. This role is integral to Google’s Financial Planning and Analysis (FP&A) organization, specifically within the APAC Central Intelligence and Analytics (CIA) team, providing essential financial and analytical support to Google’s advertising business in the region. As a central commercial radar and market intelligence backbone, this position empowers regional and global leadership with objective, data-backed insights crucial for long-term growth and informed decision-making.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: APAC region

• Team: Business Finance, part of Google’s Financial Planning and Analysis (FP&A) organization, within the APAC Central Intelligence and Analytics (CIA) team.
• Mission: Empower regional and global leadership with proactive insights needed for long-term growth and informed decision-making by acting as a central commercial radar, market intelligence backbone, and cross-product synthesizer.
• Tech Stack: SQL, automated BI dashboards, data pipelines, AI toolsets

What You’ll Actually Do
• Own: Own the APAC Digital Advertising Market Sizing (AdEx) and Share of Wallet (SoW) models, ensuring sizing accuracy, establishing standardized methodologies, and driving cross-functional alignment across all stakeholders.
• Partner: Partner with sub-regional and market finance teams to review, pressure-test, and vet market estimates, growth assumptions, and engaging points of view, challenging constructively and in a data-driven manner.
• Maintain: Maintain continuous pulse on the external business environment, actively tracking APAC macroeconomic indicators, industry shifts, and financial performance, earnings releases, and news of major regional customers.
• Lead: Lead evolution and modernization of the regional commercial fact pack, establishing regular cadences across product areas to translate fragmented performance data into a unified, executive-ready “One Google” narrative.
• Build: Build and maintain scalable SQL data pipelines and interactive BI dashboards, integrating market intelligence with internal performance telemetry, leveraging AI-driven workflow tools to streamline deliverables.

The Must-Haves
• Background: Bachelor’s degree in Business, Finance, Economics, Statistics, Accounting, or another quantitative field, or equivalent practical experience.
• Experience: 4 years of experience in investment banking, equity research, Financial Planning and Analysis (FP&A), corporate finance, commercial strategy, or a related analytical function, or an advanced degree. Experience with SQL, data manipulation, reporting, quantitative analysis, financial modeling, corporate earnings analysis, and developing commercial insights.
• Skills: SQL, data manipulation, reporting, quantitative analysis, financial modeling, corporate earnings analysis, commercial insights development.
• Bonus: Experience developing automated BI dashboards, data pipelines, and integrating AI toolsets into financial analysis workflows. Track record of building trusted partnerships with cross-functional leaders and delivering data-backed pushback in high-stakes discussions with executive presentation skills. Background in sell-side or buy-side equity research, investment banking, or management consulting with focus on technology, media, or consumer sectors. Strong familiarity with digital advertising industry dynamics, media measurement, Advertising Expenditure (AdEx) metrics, and customer Share of Wallet (SoW) frameworks. Proven ability to analyze corporate 10-K/10-Q filings, earnings call transcripts, and macroeconomic indicators to assess commercial headwinds and tailwinds.