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Job Description
Technology Partners Product Marketing Manager | Braze
The Tone:
This is a full-time individual contributor role at Braze, located in the USA (Hybrid). Braze builds a leading customer engagement platform that empowers brands to deliver great customer experiences. This role is crucial for bringing the platform to market by shaping narratives, positioning, and go-to-market motions for strategic technology partnerships that extend the platform’s capabilities. It requires a builder and storyteller to transform complex offerings into clear, compelling go-to-market programs.
The TL;DR
• Role: Full Time
• Type: Full-time
• Location: Hybrid, USA
• Pay: $142000–$211000 yearly
• Team: Product Marketing team, individual contributor
• Mission: Own narratives and go-to-market strategies for strategic technology partnerships that extend the Braze platform.
What You’ll Actually Do
• Messaging: Translate strategic technology partnerships into differentiated messaging, joint go-to-market programs, and field-ready assets aligned with the core platform narrative.
• Strategy: Develop go-to-market strategy for strategic technology partnerships based on joint business plans and customer use cases.
• Execution: Drive joint go-to-market and co-marketing programs with technology platform partners, coordinating deliverables across internal teams.
• Enablement: Lead end-to-end partner launch motions, including messaging, packaging, enablement materials, and field readiness, and track performance.
• Collaboration: Partner closely with Product, GTM Strategy, Sales, Marketing, and Partnership teams to align priorities and support active deals and customer conversations.
The Must-Haves
• Background: Senior-level professional with 7–10+ years in product and/or partner marketing at a B2B technology company, possessing strong product marketing craft.
• Experience: Marketing technology platform partnerships, including cloud hyperscalers, data platforms, and the broader SaaS/martech ecosystem, along with building sales and enablement content that is adopted by the field.
• Skills: Clear, practical understanding of go-to-market strategies for technology platform partners (joint GTM programs, co-marketing, integration launches), strong PMM fundamentals in messaging and narrative development, proven ability to execute cross-functionally without direct authority, and excellent communication skills.
• Bonus: Experience in customer engagement, marketing technology, CDP, or adjacent data/SaaS categories.