Director of Sales

Job Description

Director III, Sales | Nexstar Media Group

The Tone:
This is a full-time role at Nexstar Media Group, located in Myrtle Beach, SC. Nexstar Media Group, Inc. is America’s largest local television and media company, providing local content, network programming, and scalable advertising solutions across various platforms. This leadership role is vital for WBTW News 13, driving revenue growth across broadcast and digital assets, while enhancing the station’s position as a premier media partner for local businesses in the market.

The TL;DR
• Role: Full Time
• Location: In-person, Myrtle Beach, SC, USA
• Team: Partners with the General Manager; leads the sales department and management team.
• Mission: Owns the development and execution of sales strategies to exceed revenue targets for broadcast and digital products on multiple platforms.
• Tech Stack: computers, telephones, copiers, scanners, fax machines

What You’ll Actually Do
• Lead: Provide leadership for the sales team, inspiring them to achieve personal and professional objectives.
• Strategize: Develop and execute sales strategies to exceed revenue targets in local, national, digital, and new product revenue.
• Forecast: Manage inventory and revenue forecasting, determining inventory, pricing, and discount rates.
• Develop: Manage the recruitment and development of talented sales professionals, including staffing, training, and performance evaluations.
• Oversee: Direct the Accounts Receivable efforts of the Sales Department and resolve customer complaints regarding sales and service.

The Must-Haves
• Background: Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Experience: Minimum five years’ experience in media sales; experience guiding, directing, and motivating subordinates, including setting performance standards and monitoring performance; experience establishing long-range objectives and specifying the strategies and actions to achieve them.
• Skills: Fluency in English; excellent communication skills, both oral and written; ability to identify the developmental needs of others and to coach, mentor, or otherwise help others to improve their knowledge or skills; proficiency with computers, telephones, copiers, scanners, fax machines, and other office equipment; valid driver’s license with an acceptable driving record.