General Manager – Fitness Studio Management

Job Description

General Manager | BFT Eixample

The Tone:
This is a key leadership role at BFT Eixample, located in our BFT Eixample studio. BFT studios provide a unique and energetic communal experience for their members, centered around cutting-edge fitness programs and strong community building principles. This role is absolutely critical for the studio’s financial health, as it directly drives revenue and membership growth through proactive engagement and strategic initiatives. Beyond sales targets, the General Manager is the cornerstone for fostering a strong, engaging community atmosphere, ensuring member satisfaction, and contributing significantly to the long-term success and vibrant culture of the studio.

The TL;DR
• Location: In-person, BFT Eixample studio
• Mission: Own achieving studio revenue and membership growth targets, while diligently fostering a vibrant and energetic communal experience for all members.

What You’ll Actually Do
• Revenue & Sales Leadership: Drive comprehensive strategies to meet and exceed studio revenue goals and new membership sales targets, taking full accountability for the financial success of BFT Eixample.
• Community Engagement & Growth: Lead the execution of strategic community outreach programs and in-studio lead generation initiatives to attract new prospects and stimulate member referrals, expanding the studio’s reach.
• Member Relationship Management: Cultivate and nurture lasting relationships with both prospective and current members, ensuring high levels of engagement, building strong ambassadorship, and maximizing member retention.
• Operational Excellence: Oversee and manage all key operational aspects of the studio, including sales and marketing efforts, to ensure efficient functioning and a superior member experience.
• Mission & Culture Adherence: Exemplify strong leadership qualities in every area of the business, consistently upholding the BFT mission to fuel an energetic communal experience for all members and staff.

The Must-Haves
• Background: A professional with demonstrated managerial experience, deeply rooted in the core domains of sales, marketing, and general business operations within a service-oriented environment.
• Experience: Proven track record in achieving sales targets and revenue goals through strategic execution. Extensive experience in building, nurturing, and maintaining lasting relationships with both prospective and current clientele, specifically aimed at fostering ambassadorship and enhancing member retention.
• Skills: Exceptional sales acumen and strategic marketing capabilities; robust operational management skills including planning and execution; demonstrated leadership qualities with the ability to inspire and guide a team; and superior interpersonal skills for effective relationship building.