Marketing Intern

Job Description

Marketing Intern | Viral Studios (previously Do or Drink)

The Tone:
This is an on-site internship at Viral Studios, located in La Jolla Shores, CA. Viral Studios, formerly Do or Drink, is a fast-growing entertainment and consumer product company that has sold millions of products across five countries since its founding in 2020. The company creates attention-grabbing party and family games, specifically designed to bring people together for fun, memorable experiences. This role is crucial for supporting daily marketing activities, assisting with social media campaigns, and contributing fresh ideas in a trend-focused environment to help Viral Studios maintain its leadership on platforms like TikTok Shop and expand its global presence in the Toy & Games sector.

The TL;DR
• Role: Internship
• Location: In-person, La Jolla Shores, CA
• Mission: This person supports day-to-day marketing activities and initiatives, aligning them with viral trends to engage Gen Z and Millennial audiences for product success.
• Tech Stack: Google Workspace, Microsoft Office, design tools (plus), analytics tools (plus)

What You’ll Actually Do
• Marketing Support: Assist in executing social media campaigns, content planning, and promotional initiatives that align with current viral trends.
• Market Analysis: Conduct research on market trends and competitors to inform marketing strategy development.
• Data Management: Help organize and analyze marketing data to support informed decision-making.
• Customer Engagement: Support sales and customer outreach efforts, including assisting with customer service communications and gathering feedback from customers and partners.
• Strategy Collaboration: Collaborate with the team on the execution of overall marketing strategies.

The Must-Haves
• Background: Entry-level. Preferred: Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
• Experience: Interest or experience in sales and promotional activities within consumer products or entertainment. Familiarity with major social media platforms (especially TikTok, Instagram, and YouTube) and an interest in viral content and trends.
• Skills: Strong communication and customer service skills, ability to conduct market research and support marketing strategy development, organizational skills, attention to detail, and the ability to manage multiple tasks.
• Bonus: Proficiency with basic productivity tools (e.g., Google Workspace or Microsoft Office). Experience with design or analytics tools is a plus, as is a genuine enthusiasm for games, pop culture, and creating fun, engaging consumer experiences.