Partner Marketing Manager – Online Digital (Consumer Accounts)

Job Description

Digital Partner Marketing Manager | Lenovo

The Tone:
This is a full-time role at Lenovo, located in the United Kingdom, with a focus on the UK and Ireland markets. Lenovo is a global technology powerhouse, focused on delivering Smarter Technology for All through its full-stack portfolio of AI-enabled devices, infrastructure, software, solutions, and services. This role is crucial for driving Lenovo’s consumer product presence, increasing shopper engagement, and boosting sales through strategic digital marketing partnerships with key online retailers and e-commerce platforms.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: In-person, United Kingdom, United Kingdom

• Team: Works closely with retail account teams, digital marketing specialists, and partner marketing teams.
• Mission: Drive joint digital marketing initiatives with key online retail and e-commerce partners to enhance Lenovo’s online presence, increase shopper engagement, and drive sell-through and attach sales for consumer products.

What You’ll Actually Do
• Strategy: Develop and execute joint digital marketing strategies with key consumer e-commerce partners across the UK and Ireland.
• Alignment: Align partner marketing initiatives with Lenovo’s consumer product priorities and commercial objectives to maximize impact.
• Campaign Management: Plan and deliver integrated digital marketing campaigns across partner platforms, including retail media, display advertising, search, and sponsored placements.
• Investment Optimization: Manage marketing investments to maximize the return on digital partner campaigns and achieve commercial goals.
• Visibility: Drive Lenovo product visibility across retailer websites through digital placements, landing pages, banners, and featured listings.

The Must-Haves
• Background: Manager-level professional with a strong understanding of online retail marketing and e-commerce platforms.
• Experience: 5+ years experience in partner marketing, e-commerce marketing, or digital retail marketing, including managing digital campaigns with retail partners or marketplaces.
• Skills: Knowledge of retail media platforms, digital advertising, and performance marketing; strong project management and organizational skills; excellent stakeholder management and collaboration abilities.