Data Analytics Intern ( User Growth function) – User Growth

Job Description

Data Analytics Intern ( User Growth function) | BIGO
The Tone:
BIGO LIVE is a leading global social live-streaming platform connecting creators and audiences. Our User Growth team drives global user expansion and retention through data-informed acquisition strategies. This internship supports global DAU growth by analyzing real-world marketing data.

The TL;DR
• Role: Data Analytics Intern ( User Growth function)
• Team: User Growth function, with opportunity to join the UG data team post-internship.
• Mission: Drive global DAU expansion and retention through data-informed user acquisition strategies.
• Tech Stack: SQL, Tableau, Looker, Python Pandas, Appsflyer, Adjust, Singular, Meta Ads Manager, Google UAC, TikTok Ads, CPI, ROAS, LTV, Payback Period.

What You’ll Actually Do
• Dashboards: Build and maintain core UA dashboards for key marketing metrics.
• Campaign Analysis: Analyze campaign performance across ad platforms, identifying optimization opportunities.
• Experiment Design: Design and evaluate A/B experiments to support user acquisition strategy.
• Deep Dives: Conduct DAU and retention deep-dives, identifying growth and risk drivers.

The Must-Haves
• Background: Bachelor’s or Master’s degree in Statistics, Computer Science, Economics, or related fields, with familiarity in mobile app marketing metrics.
• Experience: Prior internship or project experience in internet products, digital marketing, or growth analytics is a plus. Exposure to ad platforms.
• Skills: Proficient SQL, BI tools like Tableau, A/B test design, and basic Python with Pandas.