Social Media Intern

Job Description

Social Media Intern | Women Into Networking (WIN)

The Tone:
This is a social media intern position at Women Into Networking (WIN), with operations that blend virtual and in-person engagement, primarily within the Atlanta Metropolitan Area. WIN is a non-profit business networking community that empowers women professionals, CEOs, and business owners. The organization provides a vibrant community where hundreds of women connect daily to network, promote their businesses, and collaborate. This role is crucial for supporting WIN’s digital media team, aiming to significantly boost brand engagement, increase revenue, and elevate overall brand awareness through effective outreach and promotional campaigns.

The TL;DR
• Role: Internship
• Location: Remote, Atlanta Metropolitan Area
• Team: Digital media team, reporting to managerial staff and mentors.
• Mission: Develop and implement outreach and promotional campaigns to boost brand engagement, increase revenue, and elevate brand awareness for WIN.

What You’ll Actually Do
• Campaign Management: Assist with the strategic design and flawless execution of social media campaigns aimed at promoting WIN’s brand across various social media websites.
• Content Development: Create engaging weekly and monthly editorial calendars, and develop compelling content such as blogs, infographics, videos, and press releases for social media platforms and traditional news outlets. This includes creating visually appealing graphics, writing engaging captions, and helping to edit short-form videos.
• Audience Engagement & Research: Track social media engagement metrics to identify high-performing campaigns, conduct thorough social media marketing research to identify trends, and promptly respond to comments and direct messages on platforms while maintaining brand voice.
• Marketing & Influencer Support: Provide essential support to the marketing team for online event promotions and execution, and assist in the development of influencer campaign strategies.
• Brand Cohesion: Brainstorm and research innovative ideas for original content creation, and ensure the brand message remains consistent and cohesive across all communication channels, including high-quality photo and video content curation.

The Must-Haves
• Background: Undergraduate student.
• Experience: Eagerness to gain valuable hands-on experience in digital media, marketing, and promotional campaigns by working on meaningful projects, programs, and fundraisers.
• Skills: Excellent written and verbal communication, high level of creativity with a fresh perspective, strong organizational abilities to manage multiple tasks efficiently, and a reliable and consistent approach to meeting deadlines.