Social Media Marketing Intern

Job Description

Social Media Marketing Intern | AdActive

The Tone:
This is a full-time, on-site internship at AdActive, located in Delhi, OH. AdActive is a results-driven digital marketing agency that has spent over 7 years building brands and delivering measurable ROI for its clients. The company integrates creativity, strategic advertising, and data-driven growth systems, offering comprehensive services such as Meta and Google Ads, social media management, content creation, website development, and brand strategy. This role is vital for supporting the marketing team, helping to develop and execute engaging social media strategies for both clients and AdActive itself. The intern will be instrumental in creating compelling content, monitoring digital trends, and analyzing performance to optimize campaigns and drive measurable results for sustained growth.

The TL;DR
• Role: Internship
• Type: Full-time
• Location: In-person, Delhi, OH

• Team: Supports the marketing team
• Mission: To support the marketing team in the development and execution of engaging social media strategies, contributing to content creation, trend monitoring, and performance analysis to optimize campaigns and drive measurable results for both clients and AdActive.
• Tech Stack: Meta Business Suite Insights, Google Analytics

What You’ll Actually Do
• Strategy: Develop and execute comprehensive social media strategies across various platforms.
• Content Creation: Create engaging text, image, and video content tailored for different online platforms.
• Monitoring: Monitor social media channels for emerging trends, client mentions, and competitor activities.
• Analysis: Analyze engagement metrics and campaign performance data to identify optimization opportunities.
• Collaboration: Collaborate with the marketing team to align digital marketing initiatives with client and company goals.

The Must-Haves
• Background: Entry-level professional pursuing or having recently completed a degree in Marketing, Communications, Business, or a related field.
• Experience: Demonstrated proficiency in social media marketing, including platform management and content scheduling. Proven capability in social media content creation, with an eye for engaging visuals. Foundational understanding of core digital marketing strategies and basic marketing principles.
• Skills: Excellent written and verbal communication, coupled with a knack for visual presentation. The ability to work collaboratively within a team environment. Strong organizational skills, time management, and attention to detail.
• Bonus: Familiarity with various analytics tools, such as Meta Business Suite Insights and Google Analytics. Awareness of current digital trends and best practices.