YouTube Internship

Description

About ESPN:

ESPN is a leading sports entertainment brand, known for its innovative ways of interacting with fans across all platforms. With cutting-edge technology, world-class talent, and a commitment to delivering extraordinary experiences, ESPN is constantly pushing boundaries in the sports world.

Description:

The ESPN YouTube Team oversees the daily creation and curation of video content for ESPN-branded social channels. The team produces videos, writes headlines, and meticulously evaluates stories and videos for accuracy, fairness, and social/viral potential.

As an intern, you will be instrumental in enhancing the distribution model for ESPN content across all channels. You will contribute to the team by:

• Participating with internal and external teams in the creation and distribution of content that attracts new audiences.
• Utilizing your expertise in navigating digital social platforms to expand reach, engagement, and distribution of content.
• Analyzing usage and performance metrics to identify opportunities for content enhancements and improvements.
• Staying current on the latest trends and best practices for video distribution on YouTube channels and ESPN platforms.
• Producing, creating, and editing videos including headline writing, tagging, managing overall style and voice, and collaborating with subject matter experts for specific content types.

You will be responsible for:

• Tracking performance metrics and video analytics on ESPN platforms.
• Optimizing content for mobile/social environments with a strong understanding of Search Engine Optimization (SEO).
• Collaborating with various ESPN units to identify and develop up-to-the-minute video content optimized for multiple platforms and user needs.

This internship offers a unique opportunity to gain valuable experience in the fast-paced world of sports media, learn from industry experts, and contribute to the success of a leading sports entertainment brand.