Summer Intern, Social Media

Job Description

Here is the detailed and enriched job description for the Summer Intern, Social Media position at Well People:

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About e.l.f. Beauty, Inc.

e.l.f. Beauty, Inc. is a dynamic and rapidly growing multi-brand beauty company that stands with every eye, lip, face, and paw. Our core philosophy is built on a deep commitment to providing clean, cruelty-free beauty at an incredible value. This unwavering dedication has been the driving force behind the phenomenal success of our flagship brand, e.l.f. Cosmetics, since its inception in 2004, and has fueled our strategic portfolio expansion.

Today, e.l.f. Beauty boasts an impressive multi-brand portfolio, including:
• e.l.f. Cosmetics: Our flagship, known for its accessible and high-quality makeup.
• e.l.f. SKIN: Extending our commitment to clean beauty into skincare.
• Well People: A pioneering brand focused on clean beauty and wellness.
• Keys Soulcare: A groundbreaking lifestyle beauty brand co-created with Alicia Keys.
• Naturium: Delivering high-performance, biocompatible, clinically-effective, and accessible skincare solutions.

Our business performance has been nothing short of extraordinary. In Fiscal Year 25, we achieved net sales of $1 Billion, marking an incredible 26 consecutive quarters of net sales growth. We are proud to be the #2 mass cosmetics brand in the US and hold the distinction of being the fastest-growing mass cosmetics brand among the top 5.

Our Commitment to Our Team

We believe that our team members are at the heart of our success. Our comprehensive total compensation philosophy offers every full-time new hire:
• Competitive pay and benefits
• Bonus eligibility (with a track record of achieving 200% of target over the last four fiscal years)
• Equity participation
• Flexible time off
• Year-round half-day Fridays
• A hybrid work environment (3 days in-office, 2 days at home)

We are confident that the unique combination of our vibrant culture, exceptional total compensation package, workplace flexibility, and genuine care for our team is unmatched not just within the beauty industry, but across any industry.

To learn more about our team and culture, please visit our Career Page: [https://www.elfbeauty.com/work-with-us](https://www.elfbeauty.com/work-with-us)

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About Well People – The Brand

Well People is a pioneering clean beauty brand within the e.l.f. Beauty portfolio, dedicated to creating high-performance, plant-powered, and dermatologist-tested makeup and skincare products. We believe in beauty that is good for you and good for the planet.

Position Summary: Summer Intern, Social Media (Well People)

Well People is seeking a passionate and driven Summer Intern, Social Media to join our team. This is a highly hands-on opportunity designed to provide invaluable experience in social media within the dynamic clean beauty and wellness space, particularly during a high-engagement summer period.

In this role, you will play a crucial part in supporting Well People’s social community management, content execution, and real-time trend monitoring across various social platforms. Your contributions will be instrumental in helping the brand maintain a consistent and authentic presence through daily engagement, strategic user-generated content (UGC) sourcing, and proactive awareness of emerging trends.

Key Responsibilities

As the Summer Intern, Social Media for Well People, you will be responsible for:

• Community Engagement: Actively supporting daily community management across all social platforms, including diligent monitoring of comments, direct messages, and mentions to foster a positive and responsive brand presence.
• Trend Spotting & Reporting: Proactively monitoring, flagging, and reporting on emerging social media trends, relevant conversations, and new content formats, specifically within the clean beauty and wellness categories.
• User-Generated Content (UGC) Management: Sourcing, organizing, and meticulously maintaining a library of high-quality user-generated content for potential reposting, amplification, and use in broader marketing campaigns.
• Content Support: Assisting with creative content ideation, efficient organization of digital assets, and light content creation as needed to support social media initiatives.
• Community Insights: Identifying and flagging recurring community questions, feedback patterns, and valuable insights to inform and enhance both content strategy and overall engagement approaches.
• Administrative & Analytical Support: Providing support for social media reporting and assisting with the meticulous maintenance and updating of content calendars to ensure smooth execution of plans.

Qualifications & Requirements

We are looking for a candidate who meets the following criteria:

• Academic Status: Must be a rising junior or senior at an accredited college or university at the time of the internship.
• Availability: Must be available for the full internship period: June 1 – August 30 (exact end date subject to slight adjustment).
• Work Environment: Available for in-office work at least three days per week at our corporate headquarters.
• Passion for Beauty: Possesses a strong interest in beauty, skincare, and wellness, with particular enthusiasm and understanding of the clean beauty space.
• Social Media Acumen: Demonstrates a solid understanding of social media culture, emerging trends, and platform-specific behaviors.
• Communication Skills: Exhibits clear written communication skills and a strong attention to detail.
• Work Ethic: Is organized, proactive, and comfortable multitasking effectively within a fast-paced and dynamic environment.
• Adaptability: Maintains a trend-aware mindset coupled with an eagerness to learn and adapt to evolving social media landscapes.
• Prior Experience (Plus): Previous social content experience, whether personal or brand-related, is a plus.
• Content Creation Comfort: Comfortable with the process of creating social content and supporting content workflows.

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Please Note: We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.