Social Media Marketing Intern
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Job Description
About PIM Brands, Inc.
PIM Brands, Inc. is the world’s largest maker of Real Fruit Snacks and related treats, and one of the world’s largest makers of chocolate and non-chocolate confections. Ranked #26 globally and #10 in North America by Candy Industry Magazine, it’s also been named one of the fastest-growing Consumer Packaged Goods (CPG) companies in the U.S.A. by The Boston Consulting Group (BCG) and Information Resources, Inc. (IRI) six times in the last decade. Their brands include Welch’s® Fruit Snacks, Welch’s® Juicefuls®, Welch’s® Fruit’ n Yogurt™ Snacks, Welch’s® Fruit Rolls, Welch’s® ZERO SUGAR Fruity Bites, Welch’s® Absolute Fruitfuls, Sun-Maid® Chocolate Raisins, Toggi® Fine European Chocolate Wafers, Tuxedos® Chocolate Almonds, Original Gummi FunMix®, Sour Jacks® Sour Candies, Slice™ Fruit On the-Go™ Fruit Bars, and Nuclear SQWorms® Sour Gummi Worms, among others. The company’s global headquarters are located in Park Ridge, New Jersey.
Job Description: Social Media Marketing Intern (Summer 2025)
PIM Brands is seeking a Social Media Marketing Intern for its Marketing Department. This is a 40-hour/week internship starting June 2nd, 2025, with a work-from-home option on Fridays. The internship will provide experience in various aspects of social media management, including:
• Community Management: Social listening, engaging fans, shaping brand voice across social media platforms.
• Content Creation & Strategy: Brainstorming social media concepts, developing content to drive brand growth.
• Performance Analysis: Analyzing social media metrics, translating data into actionable insights to inform future strategies.
• Brand Management: Working across multiple PIM Brands, shaping the social media presence for various candy and snack brands. This may involve assisting with giveaways, collaborations, and in-person programs.
• Platform Management: Hands-on experience managing and growing communities across TikTok, Meta, and other platforms, utilizing platform-specific strategies and best practices.
Required Qualifications:
• Rising Junior in college/university, pursuing a Bachelor’s degree in Marketing or a related field.
• Cumulative GPA of 3.0 or better.
• Strong understanding of social media, marketing, and community engagement.
• Excellent business acumen and analytical abilities.
• Exceptional written and verbal communication skills; strong interpersonal and organizational skills.
• Self-motivation and a proactive approach.
• Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook.
• Access to housing and reliable transportation.
• Ability to work a 40-hour week in the office (Monday-Thursday).
Preferred Qualifications:
• Knowledge of and passion for the food and CPG industry.
• Leadership experience.
