Social Media Intern
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Job Description
About the Company:
Family & Children’s Center (FCC) is the leading provider of human services in the La Crosse, WI area. They are dedicated to building better tomorrows for children, families, and individuals in the community through a positive, compassionate, and driven team of individuals and programs. FCC supports the health, healing, and meaningful life of all who seek their services.
Job Description: Social Media Intern
The Social Media Intern will join the Advancement & Marketing team at Family & Children’s Center in La Crosse, WI. The intern will play a key role in promoting the FCC brand and programs through social media and other communication channels.
Key Responsibilities:
• Social Media Calendar Management: Create weekly, monthly, and full-year social media calendars to promote the overall and programmatic FCC brand on various social media platforms.
• Content Creation and Distribution: Work with the Advancement & Marketing Specialist to create and distribute content such as blogs, infographics, videos, and press releases to media contacts, including traditional news outlets and social media channels.
• Social Media Growth: Assist with creative ideas to help grow FCC’s social media presence.
• Donor Relations: Assist with donor thank-you calls and follow-up.
• Performance Tracking: Track social media engagement to identify high-performing ideas and campaigns.
• Content Brainstorming & Research: Brainstorm and research ideas for original content, utilizing the video skills of FCC’s Advancement & Marketing Specialist.
• Caption Writing: Write social media captions that speak to FCC’s target audience.
• Event Support: Support the FCC marketing team at live and online events.
• Communications Support: Support the Advancement & Marketing team with various communications needs, special events, and other projects.
Qualifications:
• Education: Must be enrolled in a Bachelor’s degree in business, marketing, communications, education, social work, public relations, or a similar field.
• Skills/Knowledge: General office environment experience with Microsoft Office, PowerPoint, and design programs (Photoshop, InDesign, Canva).
• Requirements: Must successfully complete a background check for all states of residency within the last 5 years.
• Location: Primarily located at the La Crosse Headquarters, with potential experience at other locations in Winona and Viroqua as needed.
