Social Media Intern
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Job Description
About Brilliant PR & Marketing:
Brilliant PR & Marketing is a remote-first PR agency celebrating 16 years in business, with nearly 30 team members located across the US. They specialize in representing consumer lifestyle brands, particularly those focused on families and products for babies, maternity, toys, games, tech, housewares, and food. The company emphasizes a strong sense of community amongst its remote team, fostering connection through virtual events and online interactions. While remote, team members are expected to be available during standard business hours (8-5 in their respective time zones), with occasional travel required for events and trade shows.
Job Description: Social Media Intern (Remote)
This 15-hour-per-week internship runs during the Fall/Winter semester (September-January). Successful interns may be offered subsequent internship sessions. The role is far from purely administrative; it’s designed to provide comprehensive experience in the fundamentals of PR and social media marketing. Timely communication, deadline adherence, and proactive engagement with the team are crucial.
Responsibilities include:
• Social Media Strategy & Content Management: Developing expertise in social media strategy and content management, assisting with the design, execution, and management of social media content across various platforms; building weekly and monthly editorial calendars; and ensuring consistent brand messaging.
• Content Creation: Creating and distributing various content formats including GIFs, infographics, videos, and photos; designing graphics; producing short-form videos (Reels, TikToks); writing engaging social media captions; assisting with photo/video shoots.
• Community Management: Monitoring social media comments and posts, engaging with followers, identifying and flagging relevant posts (mentions, tags); tracking engagement and utilizing social listening to identify trends; actively participating in community management, including responding to comments and DMs, and searching for user-generated content (UGC).
• Creative Brainstorming & Ideation: Contributing to brainstorming sessions for social media campaigns and content; conducting social media research on competitors and the broader landscape; suggesting new engagement strategies; brainstorming ideas for original content.
• Maintenance of Social Media Links: Compiling product links for social posts; requesting attribution links from partners; managing and updating “link in bio” sections across social media platforms.
Requirements:
• Rising sophomore, junior, or senior.
• Previous social media marketing internship experience is required.
• 3.0 GPA or above.
• Commitment to at least 15 hours per week during standard business hours (8-5 in your time zone).
• Excellent writing skills.
• Strong affinity and familiarity with social media platforms; active social media user; passion for social media trends.
• Strong organizational abilities.
• Professional demeanor and a strong work ethic.
• Eagerness to learn and willingness to ask questions.
• Resourceful attitude and keen attention to detail.
Additional Notes: Interns must verify eligibility for college credit through their university’s career center, though credit is not required to be considered. A $250 monthly stipend is offered to cover expenses related to using personal devices (cell phone, computer, and internet) for work.
