Social Media & Digital Marketing Intern
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Job Description
About company
SHiFT is a groundbreaking modern mental health platform co-founded by licensed therapist Dr. Isabell Springer. Its mission is to usher in “A New Era of Mental Health” and foster “A Movement of Healing” by making emotional healing accessible, human, and deeply impactful. The company aims to break the mold and build something unprecedented, described as “MasterClass meets mental wellness, designed for today’s generation.” SHiFT features therapist-led MasterSessions – raw, inspiring, and practical lessons derived from real therapists sharing their lived experience. The platform is preparing for its Fall 2025 Beta Launch.
Job description
Title: Social Media & Digital Marketing Intern
Type: Remote, Part-time
Commitment: 5–10 hours/week
Start Date: September 2025
Duration: The internship supports the Fall 2025 Beta Launch.
Compensation: Unpaid for the initial 3 months, with a potential opportunity to transition to a paid team position based on mutual fit and performance.
Purpose of the Role:
The Social Media & Digital Marketing Intern will play a pivotal role in supporting the Fall 2025 Beta Launch of SHiFT. This is a unique opportunity to contribute to a movement that fuses storytelling, therapy, and personal development into a novel online experience, helping to redefine how people learn, grow, and heal.
Key Responsibilities (What You’ll Be Doing):
The intern will work directly with the Chief Marketing Officer (CMO) to:
• Support and actively implement SHiFT’s social media and content strategy.
• Assist in the development, scheduling, and posting of engaging content across key platforms including Instagram, YouTube, LinkedIn, and TikTok.
• Monitor social media analytics and report on campaign performance to facilitate optimization.
• Aid in influencer outreach efforts and general social engagement activities.
• Stay current with emerging trends in wellness, digital marketing, and mental health culture.
• Provide fresh ideas and creative input during content planning meetings.
Required Qualifications & Skills (What We’re Looking For):
• Currently enrolled as a student in UF’s Master’s in Digital Marketing program, or a related marketing field.
• A genuine and demonstrable interest in personal growth and mental wellness.
• Proficiency in using social media platforms such as Instagram and TikTok.
• Competency with graphic design tools like Canva.
• Familiarity with social media scheduling tools (e.g., Later, Buffer).
• Excellent communication and collaboration skills.
• A creative, curious, and self-motivated approach to work.
Bonus Qualifications:
• Prior experience with short-form video editing software (e.g., CapCut, Adobe Rush).
Application Process:
Candidates interested in this position must send their resume, a brief introductory message, and any relevant samples of their work directly via email to isabell@shiftmastersessions.com. Submissions are specifically noted as *not• being accepted through LinkedIn.
