Retail Strategy and Integration Intern

February 13, 2026
$23 / hour

Are you applying to the internship?

Job Description

Retail Strategy and Integration Intern – Disney Consumer Products (DCP)

About The Role & Program

Disney Consumer Products (DCP) is a division of Disney Experiences focused on bringing beloved brands and franchises to life through a wide array of products and experiences globally. This includes everything from toys, t-shirts, apps, books, and console games to the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations.

As the Retail Strategy and Integration intern, you will play a crucial role in developing and implementing strategies for cross-category programs. These programs will span both softline and hardline product categories, with a specific focus on seasonal celebrations and US Disney Park-specific brands, activations, and attractions. This position demands a unique blend of creativity and financial analysis skills to develop effective strategic solutions.

This is an exciting full-time, six-month commitment internship, located in the Orlando, FL area, running from June 2026 to January 2027.

What You Will Do

  • Create cross-category product strategies supporting seasonal portfolios and park-specific activations.
  • Analyze financial and consumer trends to develop quarterly landscapes for Walt Disney World and Disneyland-specific programs.
  • Build long-term strategies across holistic park experiences (e.g., Avengers Campus, Cars Land) to drive financial goals, relevancy, and newness.
  • Ensure program strategies are implemented through each stage of the product development process, from art and product creation through store set.
  • Work with cross-functional team members to implement strategic priorities through creative exploration, ideation, and financial analysis.
  • Maintain a variety of critical business platforms, such as product set dates and weekly business reporting.

Required Qualifications & Skills

  • Demonstrated proficiency in Microsoft Office, particularly PowerPoint and Excel.
  • Strong interest in merchandise strategy and/or prior retail experience.
  • Experience collecting and analyzing data and reporting on results.
  • Strong organizational skills and attention to detail.
  • Strong oral/written communication and interpersonal skills.
  • Creative problem-solving and analytical skills.

Education

  • Junior or Senior year preferred.
  • Major or previous coursework in Merchandising, Business, Finance, Retail Management, or a related field.

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all the requirements below:

  • Be enrolled in an accredited college/university pursuing a degree, taking at least one class at the time of application, OR currently participating in a Disney College Program or Disney Internship.
  • Have not completed one year of continual employment on a Disney Internship or Disney College Program.
  • Be at least 18 years of age.
  • Possess unrestricted work authorization.

Additional Information

  • Be compliant with The Disney Look appearance guidelines while at work.
  • The approximate dates of this internship are June 2026 – January 2027.
  • Must have the ability to work full-time hours (approximately 40 per week) Monday – Friday, for the duration of the internship.
  • Being able to provide one’s own housing and reliable transportation to/from work is required. Limited housing opportunities may be available for Florida-based Disney Interns through American Campus Communities.
  • The pay rate for this role in the Orlando, Florida area is $22.50 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered.

Recommendation – Print This Role Description: We encourage applicants to print a copy of this role description so they can refer to it if they are selected for an interview. Please note that this role description is not accessible once the posting is closed.