Public Relations Intern
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Job Description
About the Company:
The job posting is for an internship at The Walt Disney World® Resort, a part of the larger Walt Disney Company. The internship focuses on Public Relations, specifically working within a team that communicates Disney news to journalists globally. The company culture is described as innovative and collaborative.
Job Description:
This is a unique Public Relations internship offering a wide range of experiences. The role is not strictly defined and emphasizes a dynamic, fast-paced environment.
Key Responsibilities: The daily tasks are varied and could include:
• Media Relations: Assisting with media visits, pitching stories, providing media assets, and hosting events.
• Content Creation: Writing news releases, blog posts, and other marketing materials.
• Event Support: Participating in photo/video productions in theme parks and resorts, including walkthroughs of new attractions and events.
• Reporting & Analysis: Tracking media coverage and creating summary reports for senior executives.
• Strategic Planning: Contributing creative ideas to support PR strategy, with a focus on diversity, equity, and inclusion.
• Social Media Management: Utilizing platforms like Instagram, TikTok, and X.
• Presentation Development: Building presentations in Canva, Keynote, and/or PowerPoint.
Required Skills & Qualifications:
• Language Proficiency: Confirmed proficiency in speaking and writing Portuguese.
• PR/Communications Experience: Previous internship or experience in a PR/Communications environment.
• Journalism/Writing Experience: Reporting, writing, and editing experience with a student or professional news outlet (print, broadcast, or digital) or PR agency.
• Content Familiarity: Understanding of the creative process for photography, video, and social content.
• Media Engagement: Confidence and ability to engage with media.
• Collaboration: Proven collaboration skills.
• Social Media Knowledge: Familiarity with social media platforms.
• Cultural Understanding: Proven understanding of Hispanic/Latin American celebrities, media, and heritage.
• Software Proficiency: Proficiency in Microsoft Office Suite and presentation software (Canva, Keynote, PowerPoint).
• Education: Seniors or recent graduates pursuing a bachelor’s degree in Public Relations, Communications, Advertising, or a related field. Must meet specific enrollment or graduation requirements (detailed in the original posting).
Preferred Qualifications:
• Disney Experience: Previous Walt Disney World® Resort work experience.
• PR Plan Development: Experience developing and implementing PR plans.
• Presentation Skills: Ability to create compelling presentations.
• Graphic Design: Expertise in graphic design software (Canva, Adobe Creative Suite, etc.).
Application Materials:
A writing sample and a design sample are highly encouraged.
Additional Information:
• This is a full-time, hybrid internship (requiring both on-site and remote work).
• The internship runs approximately January 2025 through June 2025.
• Candidates must meet specific eligibility requirements (age, work authorization, etc.) and comply with Disney’s appearance guidelines.
• Limited housing opportunities may be available for Florida-based interns.
