Practitioner Success Lead

Job Description

About the Job

gTechAds enablement strives to empower gTech to deliver exceptional customer experience through:

• Product partnership: Facilitating a dual feedback loop.
• Tooling support: Providing necessary tools and resources.
• L&D and process enhancements: Improving learning and development opportunities and streamlining processes.
• Testing incubation: Improving the quality of AI-generated creatives.

Product Practices teams within enablement are responsible for delivering quality, scale, and efficiency to how Google commercializes its ad products. They act as the liaison between Product and gTech services, ensuring seamless execution of Product launches and customer-facing migrations.

Google, as a company, creates products and services that make the world a better place. gTech plays a crucial role in bringing these products and services to life by providing trusted advisors to support customers globally. Our solutions are built on our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether it’s a bespoke solution to solve a unique problem or a new tool that scales across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our video.

Responsibilities

• Drive activation of Marketing Objectives and related GPPs.
• Partner with the gTech customer support team, primarily Googlers and vendors, to enable customer support activities like training, SoP creation, and hotspot analysis.
• Develop verticalized narratives and work with cross-functional stakeholders across Google to customize strategy and messaging for key verticals.
• Create and maintain servicing plans for advertisers, considering all key stakeholders and partner workforce. Work on continuous improvement of services strategy to adopt any changes in products and metrics.
• Develop a gTech Ads services strategy in partnership with leadership and the gSO team to assist in achieving regional goals, including BFMs. Help prioritize and design the right goals and metrics, analyzing the existing headroom.