Marketing Intern – Undergrad

Job Description

About PepsiCo

PepsiCo is a global food and beverage leader with a portfolio of iconic brands enjoyed by billions of people around the world. They are known for their focus on innovation, taking calculated risks, and challenging the status quo. PepsiCo believes in building deep connections between their products and consumers, fostering a culture where everyone is invited to be themselves and contribute to the company’s success.

Summer Internship: Marketing Intern – Undergrad

This 10-week internship offers valuable hands-on experience in marketing, allowing interns to lead impactful business projects and learn from experienced professionals.

Locations:

• Chicago, IL (PepsiCo Foods, Gatorade, PBNA Central Division)
• Purchase, NY (PepsiCo Beverages)
• Plano, TX (PepsiCo Foods)

Responsibilities:

Interns will be presented with a real-world business challenge and tasked with:

• Thinking critically and engaging with cross-functional partners.
• Providing strategic recommendations to senior leadership.

Specific tasks may include:

• Partnering with agencies to create brand positioning and communication strategies.
• Generating brand activation ideas and strategies based on consumer insights.
• Analyzing brand performance, competitor performance, and channel dynamics.
• Developing communications plans for new product launches and promotional events.
• Supporting innovation teams in consumer analysis, concept development, and graphics development.

The Summer Experience:

• Gain 10 weeks of marketing experience on a core marketing function.
• Be assigned a mentor/buddy.
• Attend intern networking events.
• Receive exposure to executive leadership.
• Gain insights into various career paths within PepsiCo marketing.

Compensation & Benefits:

• hourly pay range: $21.50 – $40.19/hour (depending on role, degree discipline, degree level, and location).
• Comprehensive benefits package for full-time positions: Paid time off, medical, dental, vision, disability, insurance, retirement plan, and more.

Qualifications:

• Currently pursuing an undergraduate degree with an expected graduation date between December 2025 and May 2026.
• Preferred majors: Business or Marketing (other majors will be considered).
• Minimum GPA of 3.0.
• Interest in working in one of the following locations: Plano, Texas; Purchase, New York; Chicago, Illinois.
• Indefinite right to work in the United States.

Preferred Candidate Experience and Characteristics:

• Proven leadership through extracurricular involvement.
• Relevant marketing experience (on- or off-campus).
• Unique experiences demonstrating creative instinct, passion for marketing, and deep consumer empathy.
• Passion for consumer brands.
• Familiarity with digital media platforms.
• Strong analytical skills with the ability to find actionable solutions to complex problems.
• Ability to adapt in a dynamic and ambiguous environment.
• Strong drive for results.
• Intellectual curiosity.

This internship serves as PepsiCo’s main talent pipeline for marketing positions and can offer a full-time opportunity upon graduation.