Marketing Intern

Job Description

PepsiCo: Playground for Curious Minds

PepsiCo is a global leader in the food and beverage industry, offering a wide array of iconic brands enjoyed by over 1 billion people daily. We are a company that thrives on innovation, calculated risks, and challenging the status quo. We are excited about the future and believe that our associates are the key to our success.

At PepsiCo, we cultivate a culture where everyone feels welcome and can be their true selves. We believe in fostering a supportive environment where individuals can learn, grow, and contribute their unique talents to make a global impact.

Dare for Better with PepsiCo’s 2025 Summer Internship Program:

Marketing Intern – Undergrad

This 10-week internship program offers a chance to experience the world of marketing at PepsiCo firsthand. You’ll be immersed in impactful business projects, gain valuable hands-on experience, and learn from seasoned marketing professionals. You will work across one of our three U.S. headquarters: Chicago, IL (PepsiCo Foods, Gatorade, PBNA Central Division), Purchase, NY (PepsiCo Beverages), or Plano, TX (PepsiCo Foods).

Your Challenge:

• You will be tasked with tackling a real-world business challenge, requiring critical thinking and collaboration with cross-functional teams.
• At the end of the internship, you will present a strategic recommendation to senior leadership.

What You Can Expect:

• Think like an entrepreneur: You will be given substantial responsibility to craft high-impact marketing recommendations that drive PepsiCo’s short- and long-term strategic objectives.
• Develop leadership capabilities: You’ll demonstrate functional ownership, leadership skills, and business acumen.
• Exposure to Best-in-Class: Gain exposure to leading brands, campaigns, and marketers through professional development initiatives and mentorship.

Your Responsibilities:

• Collaborate with agencies to develop brand positioning and communication strategies.
• Generate brand activation ideas based on consumer insights.
• Analyze brand performance, competitor dynamics, and channel trends.
• Create communication plans to support new product launches and promotional events.
• Assist innovation teams with consumer analysis, concept development, and graphics creation.

The Summer Experience:

• Meaningful Experience: Gain 10 weeks of marketing experience across core functions like brand, innovation, shopper marketing, and sports marketing.
• Mentorship & Networking: Benefit from a dedicated mentor/buddy, participate in intern networking events, and build lasting relationships.
• Executive Exposure: Gain insight into the various career paths available within PepsiCo’s marketing department, including General Management and CMO roles.

Compensation & Benefits:

• Competitive Pay: Hourly pay ranges from $20.50 – $39.60/hour, determined by role, degree discipline, level, and location.
• Comprehensive Benefits: PepsiCo offers a robust benefits package for full-time employees, including paid time off, medical, dental, vision, disability insurance, retirement plan, and more.
• Full-Time Opportunities: This internship serves as a talent pipeline for PepsiCo’s marketing positions, and there is a strong possibility for full-time conversion upon graduation.