Marketing Intern
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Job Description
About Chartwells Higher Ed
Chartwells Higher Education is a leading provider of food and dining services to colleges and universities across the United States. With over 300 locations nationwide, Chartwells Higher Ed is dedicated to creating a dining experience that is both delicious and nutritious. The company is committed to using fresh, local ingredients and to providing a variety of menu options to meet the needs of all students. Chartwells Higher Ed also offers a variety of dining plans to fit every budget.
About the Marketing Intern position
The Marketing Intern position at Chartwells Higher Ed is a great opportunity for students who are interested in a career in marketing. The intern will work closely with the District Marketing Manager to implement and promote the dining program at Iona University. This will involve research to understand the needs of the target market, planning and brainstorming, promotions and advertising through various platforms, and implementation. The intern will also assist with planning, organizing, and hosting events, as well as conducting marketing audits and general administrative tasks.
Job Responsibilities
• Assist with planning, organizing, and hosting events
• Assist with Dine on Campus
• Assist in social media calendar development and promotions
• Act as a brand representative
• Conduct marketing audits
• Conduct general administrative tasks
• Complete Marketing Boot Camp
• Surveying students to collect marketing research
• Create marketing materials to numerous specifications
• Manage signage in multiple locations
• Assist with the creation of concepts, campaigns, and imagery to effectively communicate messages to the target market
• Manage website and social networking profile content
• Attend meetings or other events as required
Learning Objectives
• Demonstrate awareness, understanding, and skills necessary to work in a diverse environment.
• Learn how to create and implement a marketing plan.
• Learn how to conduct market research and use it to generate a larger audience or increase buy-in
• Learn how to use multiple platforms and strategies to effectively promote a brand
